Cluster Director of Marketing

**Company Description**
A World of _Wonder_

Our Habitas is a global home for a global community of like-minded people seeking connection, inspiration and a better future together. Their experience is powered by music, wellness, art, adventure, food, learning and giving back. Through these pillars, they craft magical worlds of wonder in which strangers become friends and friends become family. This is what Our Habitas call luxury for the soul. Some experiences at Our Habitas have been so impactful that they have made them ritualistic, existing at each of their homes around the world in their own unique way. From the Welcome Ceremony to Family Dinner through to Storytelling and Sunday Sunset Sessions, Our Habitas seek to provide a new kind of hospitality where they bridge the gap between old-world luxury and experiential-first travel.
**Job Description** Summary**

As **Director of Marketing** for **Our Habitas Ras Abrouq** and **Our Habitas AlUla**, you will lead the strategy and execution of all marketing efforts across two of our most extraordinary properties in Saudi Arabia. This is a hands-on leadership role for a visionary marketer who thrives in a dynamic, fast-paced, and culturally diverse environment. You’ll drive storytelling, brand awareness, guest acquisition, and local community engagement through a deeply immersive and purpose-driven lens.

You will collaborate closely with global brand and digital teams, local operational leaders, and external partners to ensure all marketing reflects the soul of Our Habitas while achieving key commercial and community goals.

**Key Responsibilities**

**Brand & Creative Strategy**
- Craft and implement local marketing strategies that reflect the unique identity of each property while staying true to Our Habitas' global brand voice and values.
- Lead all storytelling efforts—ensuring emotional, engaging, and authentic content across all platforms.
- Maintain brand consistency across all guest-facing and internal communication touchpoints.

**Digital & Social Marketing**
- Drive awareness and conversion through targeted digital campaigns across owned and paid channels.
- Oversee the development of compelling, on-brand content for social media, newsletters, and digital platforms.
- Monitor digital performance (traffic, engagement, bookings) and optimize strategies accordingly.

**Partnerships & PR**
- Build strategic relationships with local and international media, influencers, and cultural institutions.
- Manage PR initiatives in collaboration with external agencies to maximize visibility in key markets.
- Identify and execute brand collaborations and co-branded experiences aligned with our values.

**Event & Activation Strategy**
- Conceptualize and support meaningful on-site programming that connects with local communities and global travelers alike.
- Work closely with cultural curators, chefs, artists, and wellness leaders to bring brand pillars to life in ways that resonate locally and globally.

**Leadership & Cross-Functional Collaboration**
- Serve as a marketing voice in property-level leadership teams.
- Manage marketing budgets and measure ROI across channels.
- Inspire and lead a small, passionate marketing team and freelance creatives.
- Collaborate with Sales, F&B, Experience, and Operations teams to align messaging and elevate every touchpoint of the guest journey.

**Qualifications**
- 7+ years of experience in luxury hospitality, lifestyle, or experiential brand marketing
- Strong background in content creation, digital strategy, PR, and event marketing
- Passion for storytelling and experience marketing—ideally with a track record of working in emerging destinations
- Strong visual and written communication skills (English required; Arabic highly preferred)
- Hands-on approach with a deep understanding of luxury consumer behavior in the GCC and global markets
- Experience working across multicultural teams and remote/global collaboration

**Additional Information** What's in it for you...**
- The opportunity to join an innovative, fast-growing, international group that’s committed to not just building new hotels but building a global brand.
- The chance to challenge the norm and work in an environment that is both creative and rewarding.
- Become part of a team that’s very passionate about creating great hospitality experiences and exploring new locations at every opportunity.
- A competitive package and plenty of opportunity for development.
- Excellent discounts across the entire Ennismore family of brands.
- Working at _**_Our Habitas_**_ means being part of a purpose-driven movement. You will help shape stories that go beyond rooms and amenities, creating emotional experiences and connecting people through shared rituals, culture, and a sense of belonging._
- If you believe in _**_luxury that speaks to the soul_**_, and want to build something meaningful in two of Middle East's most extraordinary destinations, we’d love to meet you._