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Key Accounts Executive
2 weeks ago
**About Unilever**:
Every Day, Around the World, People Reach for Unilever Products. Our Brands Are Trusted Everywhere And, By Listening to The People Who Buy Them, We've Grown into One of The World's Most Successful Consumer Goods Companies. In Fact, 150 Million Times A Day, Someone Somewhere Chooses a Unilever Product.
Look in Your Fridge, Or on The Bathroom Shelf, And You’re Bound to See One of Our Well-Known Brands. We Create, Market and Distribute the Products That People Choose to Feed Their Families and Keep Themselves and Their Homes Clean and Fresh.
**Role purpose**:
To increase brand share in assigned Chain accounts and build excellent business relationship with customers via concept Selling.
**Accountabilities**:
- Develop customer account plan for assigned accounts according to Unilever Food Solutions' strategy to ensure turnover, volume and gross margin target are met
- Improve menu analysis by customer to identify both short
- and long-term business opportunity together with action plan which is in line with Food Solution strategy/direction
- Implement agreed customer business plans for assigned accounts
- Effectively manage commercial agreements and monitor growth plan with chain accounts
- Gain insight & understanding into chain operators and leverage these commercial insights with channel marketing to create sustainable profitable business for both parties
- Drive Solution / Concept selling via Ideation sessions and manage entire process from initial stage to launch stage.
- Negotiate on price with customer to ensure the total volume and profit target are met.
- Regularly conduct customer business review
- Build up strong relationship with customers by high quality services and solutions
- Co-ordinate with internal business support from chef, Research & Development, Supply Chain, Channel Marketing and related functions in order to ensure efficient operations to support the business growth agenda
- Compliance with Unilever Code of Business Principles and safety standard
**Skills Knowledge & Experience**:
- Sales experience with FMCG companies or International Restaurants Chain
- Strong negotiation and presentation skills.
- Ability to develop win-win solutions
- University graduate (Business school is preferred)
- English / Arabic is essential
**KPI Measures**:
- Incremental reach &Penetration targets
- Value & Volume growth Target
- Trade spend optimization for by XX% versus PY
- Deployment of customer' business plans