Media Executive
2 weeks ago
Media Planner Overview ofjob Role context: · The role is part of a structuredteam responsible for media planning activities on one assignedaccount.
The successful candidate may serve as the client contacton some occasions and will be involved in the creation, design andimplementation of media plans and key tactics.
Coreresponsibilities:
- The jobholder has the authority forall day-to-day decisions necessary to perform the assigned tasksrequired to achieve the agreed performance levels and achieveindividual and functional remit objectives.
- The rolerequires high levels of numeracy and commercial awareness, and thejobholder should always deliver the highest quality by beingobsessed with detail and consistent high degree of accuracy evenwhen under pressure.
- Day-to-day job includes Planning,optimizing, reporting & campaign setups; implementation ofstrategy & optimization of media plans; bookings &Adops.
Required skills / experience:
- Awareness of theconcepts, approaches and issues of media planning and media agencyoperations.
- Basic industry knowledge across mediachannels, strategic and conceptual development of digital planning,brand marketing, industry & consumer, consumer trends,market status and competition would be beneficial.
- Knowledge of TV planning & other offline media is aplus.
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