Social Media Specialist
3 days ago
The role
We are looking for a skilled Social Media Specialist to join our team. The ideal candidate will have experience in developing and executing social media strategies that drive engagement, website traffic and community growth.
Key responsibilities
- Develop and execute comprehensive social media strategies across social media platforms.
- Curate engaging, relevant, and high-quality content, including text, images, and videos, tailored to each platform's audience and best practices.
- Monitor social media trends, news, and emerging platforms to stay current and adapt strategies accordingly.
- Manage social media accounts, posting schedules, and content calendars to maintain consistent and timely posting.
- Engage with our community, respond to comments, messages, and mentions in a professional and engaging manner.
- Work closely with the digital marketing team to align organic and paid content.
- Develop and streamline processes to better manage social media activities.
- Use analytic tools to track key performance metrics, analyze trends, and generate reports to measure the effectiveness of social media efforts.
- Collaborate with the marketing and design teams to ensure brand consistency and alignment in messaging.
- Stay informed about industry regulations and guidelines, ensuring all social media activities comply with relevant laws.
- Monitor competitors' social media presence, campaigns, and strategies to identify opportunities for differentiation.
- Identify and cultivate relationships with influencers, partners, and potential collaborators to expand reach.
- Stay up-to-date with algorithm changes and updates on various platforms, adjusting strategies as needed.
- Experiment with new content formats, strategies, and features to keep the brand's social media presence fresh and engaging.
- Act as a brand advocate, understanding the target audience and tailoring messaging to resonate with their interests and needs.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in social media with knowledge of social media trends and best practices.
- Experience with data analysis and creating social media performance reports.
- Excellent communication skills, including writing and editing.
- Knowledge of design and video editing tools to create content.
- Fluency in English and proficiency in Arabic is a plus.
About us
The Investment Promotion Agency Qatar (Invest Qatar) is responsible for overseeing investment promotion activities, aimed at attracting foreign direct investment to Qatar. Established in 2019, Invest Qatar's mission is to strengthen Qatar's position as an ideal investment destination while facilitating investments that foster economic diversification and development.
How to apply
If you are interested in the role, please share your resume and a cover letter for our review and consideration.
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