Digital Editorial Specialist
3 days ago
Key Accountabilities:
Role Purpose: The Senior Digital Editorial Specialist is responsible for developing content for QM’s digital products geared towards a variety of different audiences in Arabic. This role works closely with the English Editorial team and the Content Planning team to plan and coordinate content development and delivery and will research, write and edit material that will be published within QM’s various websites, apps, in-museum and mobile experiences.
Duties & responsibilities:
- Develops, publishes and de-publishes content as required using the appropriate CMS platforms
- Maintains Arabic editorial guidelines, including SEO terms
- Works within the team to research, plan and develop a compelling and diverse rolling digital content calendar for QM’s websites and other digital channels
- Oversees layouts (images, graphics, videos and artwork) to ensure optimum presentation of content within digital content management systems/templates
- Collaborates with professionals (e.g. other editors, web designers, marketing, photographers/videographers) to improve article presentation
- Ensures published content remains up-to-date across digital outputs
- Works closely with the Research & Analytics team to evaluate Arabic content against KPIs and to identify areas of future improvement based on data and feedback insights
- Keeps track of developments in digital content best practice and in Arabic audience consumption behaviours
- Proofreads and edits materials to meet digital content standards before publication
- Checks content for accuracy and/or liaises with content suppliers for fact-checking and approvals
- Ensures content complies with copyright and privacy regulations
Qualifications/Requirements:
- BA/BSc and/or Masters in Digital Communications, Journalism, Interpretation or related fields
- 9+ years of professional experience
- Proven work experience as a creative digital/web editor, preferably within culture, heritage, the arts or media
- Expert experience with CMS platforms and industry
- standard desktop publishing tools
- Expert knowledge of search engine optimisation (SEO)
- Experience with content production for a large-scale website with fast turn-around requirements
- Experience with diverse content development in Arabic including writing compelling short, medium and long-form texts, copy-editing and proof-reading with a high degree of accuracy and aligning to brand and editorial guidelines
- Experience writing scripts for multimedia outputs including audio and video
- Experience producing content for multilingual websites
- Excellent writing and communication skills in Arabic (formal and informal) for digital audiences
- Expert editing skills with a demonstrable portfolio of published work in Arabic that highlights creativity and precision
- Familiarity with content management systems including drafting, approvals, publishing and de-publishing stages
- Attention to detail and concern for clarity and accuracy
- Ability to effectively communicate and engage non-specialist audiences via digital channels in Arabic
- Ability to use analytics data and audience insights/feedback to improve and enhance content in order to increase engagement and impact
- A creative mind and a natural storyteller tailored to Arabic-speaking audiences
- Highly organised and detail-orientated taking pride in the quality and consistency of the work
- Capable of managing conflicting/urgent requirements so as to meet deadlines
- Able to remain calm under pressure, proactive and solution-orientated, and to be an effective team member
- A clear and confident communicator with ability to liaise effectively between production staff and content owners/stakeholders
- Able to write independently and as part of a team
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