Digital Marketing Specialist with Medical Background
4 months ago
**About Us**:
UITC is a leading healthcare organization dedicated to providing top-quality medical services and products. We are seeking a talented Digital Marketing Specialist with a background in medical or pharmaceutical fields to join our dynamic team. This role is crucial in expanding our online presence and engaging with our target audience effectively.
**Key Responsibilities**:
- Develop, implement, and manage digital marketing strategies to promote our medical products/services.
- Conduct market research to identify trends and insights, and optimize strategies based on performance data.
- Collaborate with the product, sales, and medical teams to ensure consistent messaging and branding across all digital platforms.
- Utilize SEO/SEM, Google Analytics, and other digital marketing tools to monitor and enhance online performance.
- Manage paid advertising campaigns, including Google Ads and social media ads.
- Engage with customers and respond to queries in both English and Arabic across various platforms.
- Stay updated on the latest trends and best practices in digital marketing and the medical industry.
**Qualifications**:
- A background in Medicine, Pharmacy, or a related medical field is highly preferred.
- Proven experience in digital marketing, with a focus on the healthcare or pharmaceutical industry.
- Proficiency in English and Arabic, with excellent written and verbal communication skills in both languages.
- Ability to create compelling content tailored to diverse audiences.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Creative thinking and problem-solving skills.
- Ability to work independently and as part of a team.
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