Social Media Expert-

2 months ago


Doha, Qatar Al Wessil Holding Co. Full time

**Job Overview**:
**Key Responsibilities**:

- **Develop and Implement Social Media Strategies**:

- Create comprehensive social media strategies aligned with the company’s goals.
- Plan and schedule posts to ensure consistent and engaging content across all platforms.
- **Content Creation**:

- Create high-quality, engaging content (text, image, and video) for various social media platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, etc.
- Stay updated on trends and ensure the company is engaging with relevant, timely, and trending content.
- **Platform Management**:

- Manage daily social media activities including posting, monitoring, and responding to comments, messages, and mentions.
- Ensure consistent messaging and branding across platforms.
- **Audience Engagement**:

- Engage with followers, respond to queries, and build an active, positive online community.
- Foster relationships with social media influencers and key partners to amplify brand presence.
- **Analytics and Reporting**:

- Track and analyse performance metrics (e.g., engagement rates, follower growth, reach, impressions) and report on ROI.
- Use data to improve future campaigns and suggest adjustments to strategy where necessary.
- **Paid Social Campaigns**:

- Manage and optimize paid social media campaigns (Facebook Ads, Instagram Ads, etc.).
- Track performance and adjust targeting or content to maximize results.
- **Collaboration**:

- Work closely with the marketing team, designers, and content creators to ensure social media aligns with broader marketing strategies.
- Collaborate with other departments to amplify product launches, promotions, or company news.
- **Social Listening and Trendspotting**:

- Monitor conversations and mentions related to the brand.
- Keep up with social media trends, tools, and algorithm changes, adapting strategies accordingly.
- **Crisis Management**:

- Monitor and manage negative comments or crises on social media platforms.
- Escalate issues to relevant departments and handle crises with a calm and professional approach.

**Qualifications**:

- **Education**: Bachelor's degree in marketing, Communications, or a related field.

**Preferred Skills**:

- Experience in influencer marketing.
- Familiarity with SEO and content optimization.
- Knowledge of social media laws and best practices.
- **Experience**: Proven experience as a Social Media Specialist or similar role (2-3 years). Experience in managing social media platforms for a brand is preferred.
- **Technical Skills**:

- Expertise in social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube).
- Proficiency in social media management tools
- Knowledge of social media analytics and advertising tools (e.g., Facebook Ads Manager, Google Analytics).
- Basic design and video editing skills (e.g., Adobe Photoshop, Canva, or video editing software).
- **Soft Skills**:

- Excellent communication and copywriting skills.
- Creative thinking and ability to generate new ideas.
- Strong organizational skills and attention to detail.
- Ability to handle multiple projects and adapt to a fast-paced environment.

**Job Type**: Permanent

Pay: Up to QAR8,000.00 per month

**Education**:

- Bachelor's (preferred)

Application Deadline: 15/10/2024
Expected Start Date: 15/10/2024


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