Digital Marketing Executive
3 weeks ago
**Job Summary**
The Digital Marketing Specialist will develop, implement, and optimize online marketing campaigns to drive brand awareness, engagement, and conversions. This role demands a strong understanding of digital channels, local market trends, and analytical skills to ensure high-performance results.
**Key Responsibilities**
**Campaign Development & Execution**:
- Optimize campaigns for target audiences in Qatar and the GCC region.
**Content Creation & Management**:
- Coordinate with graphic designers and content writers to align brand messaging.
**Analytics & Reporting**:
- Monitor, analyze, and report on campaign performance using tools like Google Analytics.
- Provide actionable insights to improve ROI.
**Social Media Management**:
- Manage accounts on platforms such as Instagram, Facebook, LinkedIn, and TikTok.
- Engage with followers and monitor trends for brand growth.
**Website Management**:
- Ensure the website is user-friendly, updated, and optimized for SEO.
- Collaborate with developers for technical enhancements.
**Market Research**:
- Analyze market trends and competitor strategies to refine marketing efforts.
- Stay updated on digital tools and trends relevant to Qatar’s market.
**Collaboration**:
- Work closely with the sales and design teams to align marketing strategies with business goals.
- Coordinate with agencies and vendors as required.
**Qualifications**
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: 3-5 years in digital marketing, preferably within the GCC region.
**Technical Skills**:
- Proficiency in Google Ads, Facebook Ads, and SEO/SEM tools.
- Knowledge of graphic design tools (e.g., Canva, Photoshop) is a plus.
**Languages**: Fluency in English & Arabic.
**Key Competencies**
- Strong analytical and problem-solving skills.
- Creativity and attention to detail.
- Excellent communication and interpersonal skills.
- Ability to manage multiple projects and meet deadlines.
**Experience**:
- GCC: 3 years (required)
**Language**:
- Arabic (required)
- English (required)
License/Certification:
- Driving License (required)
- Resident Permit in Qatar (QID) (required)
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