Community Connector

Majid Al Futtaim invites you to join us in our quest to create great moments for everyone, everyday We are the leading shopping mall, residential communities, retail and leisure pioneer across the Middle East, Africa and Asia, serving over 560 million visitors a year. For the past two decades, we have shaped the consumer landscape across the region, transforming the way people shop, live and play, while maintaining a strong sustainability track record and the largest mall in the world to attain LEED Gold EBOM Certification. We have over 40,000 team members in 15 international markets representing over 100 nationalities - all keeping the customer at the heart of everything we do. If you enjoy being BOLD, PASSIONATE and TOGETHER, then Majid Al Futtaim is the destination for you.

**Role Purpose**:
The Community Marketing Lead is responsible for creating brand awareness and building brand loyalty through community activations.
The role focuses on building relations with local relevance and creating meaningful long-term relationships with studios and brand ambassadors to reach new guests & diversify lululemon’s community. Responsibilities will include, but will not be limited to the following:
**Operations**:

- Responsible for building relationships with shopping centers and city studios
- Execute community initiatives, events and experiences to grow & engage the grass-root community as a key differentiator to competitors.
- Organize and oversee photoshoots with ambassadors and local athletes in the community.
- Liaise with the store teams and ambassadors/ athletes for product seeding ensuing proper brand representation.
- Responsible for maintaining a comprehensive database of image material for digital purpose.
- Being a brand guardian for any community request ensuring smooth communication and implementation of events.
- Create and maintain an updated calendar of community activities by Tier.

**Financial Standards**:

- Manage the community initiatives related costs ensuring compliance with budget
- Act as a point contact for all store openings initiatives related to community.
- Stay in compliance with brand standards at all times.
- Report the performance and impact of community and marketing initiatives
- Contribute and support the business in achieving the Dare Today, Change Tomorrow sustainability strategy.

**Customer**:

- Build strong professional relationships with Store Ambassadors & Store teams
- Connect with, and build relationships with mavens and influencers throughout the Community
- Liaise with and leverage relationships with key players in the local athletic communities/ affiliated studios