Social Media Specialist

4 weeks ago

Doha, Qatar TF Full time

Develop relevant social media strategy for companies aligned to the overarching marketing strategies from the Senior Management
- Assist the teams in developing key documents, especially in relation to social media
- Responsible for managing digital channels via Instagram, Facebook, Instagram, Twitter, etc.
- Maintain a unified brand voice across different social media channels
- Develop and curate engaging content (ideas for contents, copywriting & editing) for social media platforms
- Directly supervise and provide creative direction as to photography / videography styles or graphic designs required for each post
- Assign and schedule tasks for the Junior Designer / Photographer / Videographer relating to social media tasks
- Coordinate with concerned teams as to requirements in delivering social media posts (e.g., products, schedules, models, props, venue)
- Collaborate with the marketing team to create a social media calendar
- Manage social media calendar for content scheduled in advance
- Manage the performance & engagement of social media activity
- Ensure engagement in all channels are replied to through organic and paid post activity
- Interact with users and respond to social media messages, enquiries, and comments
- Build ad campaigns for social media channels
- Measure web traffic and monitor SEO
- Review analytics and create reports on key metrics
- Assist in the development and management of social media marketing and influencer marketing strategy
- Engage with stakeholders / influencers to create collaborative content
- Support in marketing and events activity
- Attend events and produce live social media content _(taking reels, posting stories, doing live contents)_
- Prepare monthly reports on social media marketing efforts
- Suggest recommendations to adjust the social media strategy based on results
- Stay up to date on best practices and emerging trends in social media
- Other related tasks as may be assigned from time to time

**Requirements**:

- Proven work experience as a Social media specialist (at least 5 years)
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Proven ability to build social media communities.
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- BSc degree in Marketing or relevant field
- Must be available to join immediately
- Must have a valid QID / transferable work visa

**Job Types**: Full-time, Permanent

Application Question(s):

- How much is your expected salary (all-in)?
- Are you available to join immediately (without a notice period)?
- How many years of experience do you have as a social media specialist?
- Do you have a valid QID / transferable work visa?
- Do you have a driving license?

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