Digital Marketing Specialist with Medical Expertise

2 months ago


Doha, Baladīyat ad Dawḩah, Qatar Talent Pal Full time

About Talent Pal:
We are a leading healthcare organization dedicated to providing top-quality medical services and products. We are seeking a talented Digital Marketing Specialist with a background in medical or pharmaceutical fields to contribute to our dynamic team.

Key Responsibilities:

  • Develop and implement digital marketing strategies to promote our medical products and services.
  • Create and manage content for social media platforms, websites, and email campaigns.
  • Conduct market research to identify trends and insights and optimize strategies based on performance data.
  • Collaborate with the product sales and medical teams to ensure consistent messaging and branding across all digital platforms.
  • Utilize SEO/SEM, Google Analytics, and other digital marketing tools to monitor and enhance online performance.
  • Manage paid advertising campaigns, including Google Ads and social media ads.
  • Engage with customers and respond to queries in both English and Arabic across various platforms.
  • Stay updated on the latest trends and best practices in digital marketing and the medical industry.

Qualifications:

  • A background in Medicine, Pharmacy, or a related medical field is highly preferred.
  • Proven experience in digital marketing with a focus on the healthcare or pharmaceutical industry.
  • Proficiency in English and Arabic with excellent written and verbal communication skills in both languages.
  • Strong understanding of SEO, SEM, social media management, email marketing, and analytics tools.
  • Ability to create compelling content tailored to diverse audiences.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Creative thinking and problem-solving skills.
  • Ability to work independently and as part of a team.

Job Type: Full-time

This job has been sourced from an external job board.
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