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Marketing and Communications Director
2 months ago
About the Role:
Talent Pal Egypt is seeking a highly skilled and experienced Marketing and Communications Manager to join our team. As a key member of our marketing department, you will be responsible for creating and executing a comprehensive marketing plan that drives business growth and enhances our brand image.
Key Responsibilities:
- Develop and execute annual marketing plans to budget in consultation with senior management and cross-functional teams.
- Partner with operations, food and beverage, and sales teams to execute promotions and campaigns that drive incremental revenue to the hotel.
- Act as the liaison between the marketing department and advertising agency on tactical advertising campaigns, creative and media plans.
- Manage F&B media schedules and verify prompt settlement of accounts.
- Partner with property Revenue Management to verify correct offer loading and targeting.
- Execute email marketing and display advertising campaigns.
- Maintain frequent active engagement with Cluster eCommerce manager to verify alignment, pull-through, and two-way communication.
- Verify all advertising for the hotel in digital channels is in alignment with brand voice.
Social Media Content Management:
- Facilitate social media engagement and updating content in local digital channels.
- Develop and execute promotions campaigns in F&B, weddings, spa, rooms, and conferences through relevant digital and social media channels.
- Engage in proactive online reputation management by surfacing relevant guest comments and responding accordingly.
Requirements:
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration, or related major and 4 years of experience in sales, marketing, digital, or related professional area; hospitality marketing or digital advertising experience preferred.
- OR 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years of experience in sales, marketing, digital, or related professional area; hospitality marketing or digital advertising agency experience preferred.