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Brand Narrative Specialist

2 weeks ago

Doha, Baladīyat ad Dawḩah, Qatar Echelonix Full time

About Echelonix:

We are Echelonix, a pioneering company driving innovation in digital marketing. Our mission is to craft captivating brand narratives that resonate with our audience and drive business growth.

Job Description:

The Brand Narrative Specialist will be responsible for developing compelling content that showcases our brand's personality and values. This role involves working closely with the marketing team to create content strategies, staying updated on industry trends, and tracking performance metrics to inform future content decisions.

Key Responsibilities:

  • Content Creation: Develop high-quality, original content that reflects our brand's tone and voice, including articles, blog posts, social media updates, videos, infographics, and images.
  • Content Strategy: Collaborate with the marketing team to develop comprehensive content strategies that drive engagement, build brand awareness, and achieve business objectives.
  • Social Media Management: Manage and update social media accounts, including scheduling posts, responding to comments, and analyzing performance metrics to optimize future content.
  • Audience Engagement: Engage with the online community through comments, messages, and interactions to foster a positive brand image and build relationships with followers.
  • Trend Analysis: Stay informed about industry trends, emerging technologies, and content marketing innovations to ensure our brand remains at the forefront of digital marketing.
  • Analytics: Track and analyze content performance using tools like Google Analytics and social media insights to inform future content decisions.

Requirements:

  • Proven experience as a Content Creator, Copywriter, or similar role in the automobile industry, especially in car modification.
  • A strong portfolio of published articles demonstrating writing skills and adaptability to different formats.