Marketing and E-Commerce Director

2 months ago

Doha, Baladīyat ad Dawḩah, Qatar Precision Hire Solution Full time
About the Role

We are seeking a highly skilled Marketing and E-Commerce Manager to join our team at Precision Hire Solution. As a key member of our organization, you will be responsible for developing and implementing comprehensive marketing strategies to promote Qatar as a premium tourist destination.

Key Responsibilities
  • Develop and execute marketing communications strategies to promote Discover Qatar products, including brand strategy, annual media plans, website enhancement, and social media applications.
  • Review market trends and oversee the implementation of strategies to achieve revenue targets.
  • Develop commercial marketing campaigns to ensure consistency of messaging and imagery across all key communication channels.
  • Propose annual marketing budgets to executive management to ensure maximum utilization of budgets.
  • Ensure timely and on-budget launch of commercial marketing campaigns, utilizing the full range of marketing mix, including through-the-line campaigns, events, digital marketing, sponsoring, and advertising.
  • Collaborate with colleagues in Discover Qatar, Qatar Airways, Qatar Airways Holidays, HIA, and Qatar Tourism to amplify campaigns and ensure maximum visibility for DQ products and campaigns.
  • Take responsibility for the effectiveness of all promotional collateral and advertising materials, ensuring maximum exposure.
  • Grow Discover Qatar's database and social media followers, ensuring high levels of engagement.
  • Deliver branding of operational and sales support assets, including coaches, Land Cruisers, sea planes, trade events, tour guide assets, and other items.
  • Analyze web traffic statistics and ROI of all e-marketing campaigns, compiling regular and ad-hoc reports to senior management on site behavior and campaign impact.
  • Devise and propose strategies for the continued growth of DQ's website, including regular benchmarking against key competitors.
  • Responsible for marketing activities, B2C and B2B online proposition, including design and functionality.
About You

We are looking for a team player with a deep-rooted passion for travel and tourism industry, who understands the intricacies of the travel market from stopovers to extended vacations. You should have a strong commercial acumen and data-driven mindset, with the ability to identify opportunities and drive growth.

  • Minimum qualification of bachelor's degree or equivalent is essential.
  • 6 years of job-related experience (4 in a management position)
  • Prior experience as Marketing Manager leading multifunctional marketing projects at a time.
  • Strong Project Management skills.
  • Intermediate to advanced level of numerical skills to analyze performance.
  • Understanding of broad marketing concepts and techniques.
  • Excellent Brand Management.
About Qatar Airways Group

Our story started with four aircraft. Today we deliver excellence across 12 different businesses coming together as one. We've grown fast, broken records, and set trends that others follow. We don't slow down by the fear of failure. Instead, we dare to achieve what's never been done before.

So whether you're creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries and be part of a truly global community.

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