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Digital Marketing Strategist

2 weeks ago

Doha, Baladīyat ad Dawḩah, Qatar Qatar Living® Full time

Company Overview

We're excited to have you join our team at Qatar Living.

About Us

We're a dynamic and specialized company looking for talented individuals who want to contribute, add value, and excel with our current growth. Our company is passionate about connecting with the best talent out there to drive meaningful engagement across various social media platforms.

Job Description

The Digital Marketing Strategist will be responsible for developing and implementing effective social media strategies to enhance the digital presence and engagement of our clients. They will manage social media accounts, create and curate content, and analyze performance metrics to optimize campaigns. This role plays a pivotal part in coordinating between sales, products, and other content divisions to ensure exceptional customer experiences and drive meaningful engagement.

Responsibilities

  • Create engaging and shareable social media content, including posts, graphics, videos, and other multimedia elements.
  • Curate relevant and compelling content from reputable sources to supplement the content calendar.
  • Manage and maintain multiple social media accounts across platforms like Facebook, Twitter, Instagram, LinkedIn, etc.
  • Interact and engage with the audience, respond to comments, messages, and mentions promptly and professionally.
  • Foster a sense of community and build brand loyalty through meaningful interactions.
  • Monitor and optimize ad performance based on key metrics and insights.
  • Track and analyze social media performance metrics, such as reach, engagement, click-through rates, and conversion rates.
  • Prepare regular reports with actionable insights to demonstrate the effectiveness of social media efforts.
  • Monitor social media conversations and address any negative comments or feedback promptly and diplomatically.
  • Stay alert to relevant industry trends, news, and discussions.
  • Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then refine future campaigns accordingly.