Content Creator Lead
23 hours ago
The Almana Group is looking for a talented Content Creator Lead to join our marketing team. This role involves creating and scheduling content across various social media platforms, ensuring a consistent and engaging online presence. The ideal candidate will have excellent writing skills, attention to detail, and creativity in crafting compelling posts that meet business objectives. Additionally, they should have experience in community management, collaborating with visual media teams, and analyzing content performance using KPIs. Our team values innovative thinkers who can adapt to new trends and technologies while maintaining a professional tone and commitment to delivering results.
Key Responsibilities
1. Content Strategy Development
Develop and implement a comprehensive content strategy that aligns with our brand voice and messaging. Create engaging content that resonates with our target audience, leveraging relevant social media trends and industry best practices.
2. Content Creation & Scheduling
Create and schedule content through an up-to-date social media content calendar, ensuring regular output across all platforms (Facebook, Instagram, Twitter, etc.). Collaborate with visual media designers to produce high-quality, visually appealing content that meets business objectives.
3. Community Engagement & Management
Manage queries, messages, and comments across social media platforms, responding promptly and engaging with the audience to build strong relationships. Monitor and interact with followers, ensuring a professional tone and timely responses to enhance brand loyalty.
4. Performance Analysis & Reporting
Analyze content performance using key performance indicators (KPIs) such as engagement rates, reach, and conversion metrics. Prepare regular reports that provide insights on content effectiveness and recommend adjustments for future posts. Continuously track social media trends and performance metrics to optimize content strategies and improve audience reach.
5. Collaboration & Teamwork
Collaborate with other social media specialists and paid media managers within the company to align organic and paid social efforts. Work with design and video teams to develop exciting visual content that supports social media posts and campaigns. Share insights and learnings with the wider marketing team to improve overall campaign effectiveness.
Requirements
Bachelor's Degree in Marketing, Communications, or a related field. Minimum 3 years of experience in managing social media accounts and content creation.
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