Digital Content Specialist

About the role

We are pleased to announce an exciting opportunity to join our expanding Digital Enablement team as a Digital Content Specialist.

In this role, you will be developing high quality copy for the Qatar Airways website and digital channels, contributing to the overall Qatar Airways online experience and customer journey.

You will ensure all content on our website is compliant with the brand tone of voice and adheres to the company's communication strategy and writing guidelines.

As part of your daily responsibilities, you will also:

- Collaborate and provide support to the product development teams by creating content for all online digital customer journeys including the online booking flow, manage booking section, add-on flows and pages, online check-in flow, loyalty programme pages and all other transactional pages on the website.
- Oversee quality assurance by creating, editing and checking written content, ensuring clarity and compliance with brand and company communication guidelines.
- Create content for campaigns while personalising the copy according to the channel and audience, and ensuring the relevance of the content on visuals.
- Collaborate with the UX and Design team on various projects to develop innovative and creative content to be hosted on the website and other channels.
- Create content for targeted experiences, such as subscribers and loyalty programme members, on the website to give customers a personalised experience.
- Create and review long form content hosted on the website, including SEO articles and destination pages, to promote traffic to the Qatar Airways worldwide.

Be part of an extraordinary story

Your skills. Your imagination. Your ambition. At Qatar Airways, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community and a world class airline.

Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before.

Together, everything is possible.

Qualifications

About You
- We are looking for a professional with the following skills and experience:

- High School Diploma or Equivalent with a minimum of 5 years of job-related experience OR

Bachelor’s Degree or Equivalent with a minimum of 4 years of job-related experience.
- Excellent command of the English language.
- Core understanding of the E-commerce digital environment and customer touchpoints.
- Experience working with social media, website content and UX /product copywriting.

Preferred qualifications
- Degree in Marketing, Communication, or Arts (English Language).
- Professional qualifications in Advertising/Copywriting and Creative writing.
- Experience as a copywriter or content creator for various media, blogs, online sales channels or advertising agencies.

About Qatar Airways Group

Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.

So, whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.

Application Guidelines