Marketing & Communications Manager

2 weeks ago

Doha, Qatar Andaz Doha Full time

Summary

**Duties and responsibilities related to the Marketing and Communications Manager role**:

- Planning and implementing the properties’ marketing strategies, which includes brand awareness initiatives, F&B marketing, destination marketing, loyalty (World of Hyatt) marketing, social media content marketing, communications and public relations tasks
- Building positive brand awareness for the Andaz Doha, both domestically and in key feeder markets, by optimizing marketing channels
- Establishing an annual and fully integrated communications program with measurable objectives, strategies and action steps.
- Assisting in the preparation, utilization and update of an Annual Marketing Plan, broken down as necessary by division and/or department.
- Measuring, interpreting, prioritizing and evaluating the effectiveness of marketing communications activities through an ROI analysis and adjust as necessary.
- Developing and maintaining active contacts with the press and key media people, and evaluates all media solicitations and exposures.
- Monitoring all current attitudes and public statements concerning the hotel in foreign and local media.
- Ensuring adequate targeted publicity and coverage of the hotel’s positioning, promotional programs, corporate image building and other activities.
- Assessing advertising needs and opportunities for the hotel and obtaining initial approval of local media campaign proposals from the Director of Sales & Marketing and the General Manager.
- Ensuring that all hotel advertising and collateral (local Food & Beverage, recruitment, etc.) are of consistent high standards, and that they comply with brand standards.
- Recommending and developing proposals and directing and implementing below the line sales promotions, with external partners such as credit card companies, banks, department stores, airlines, etc. to support the advertising and sales campaigns.

**Qualifications**:

- Ideally with a university degree or diploma in Communications.
- Minimum 2 years work experience as Communications Manager or Assistant Marketing Communications Manager.
- Good problem solving, writing, administrative and PR skills are a must.

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