Marketing & Comms Lead — Brand & Ecosystem

The Studio is part of Utopia Capital's integrated venture platform — combining AI-native venture building, capital, and shared infrastructure to help founders build faster and smarter. Every role here directly contributes to launching and scaling AI-native companies across the Global South, from idea to Series A.

About The Studio

The Studio is an AI-native venture builder for the Global South, purpose-built to transform high-barrier problems into scalable, investable companies.

Partnering with domain experts & high-agency founders from concept to Series A, it both builds new ventures and re-engineers existing ones for AI-driven growth.

Powered by UTOPIA OS — a modular, adaptive stack tailored to each venture — it compresses the path from concept to Series A to under 24 months.

About the Role

We're hiring a Marketing & Communications Lead to own the Studio's brand narrative and ecosystem presence — across content, communications, events, and storytelling.

You'll define how Utopia Studio and the broader platform show up in the world — from founder stories and media coverage to ecosystem partnerships and events. You're part brand architect, part storyteller, and part community builder.

This is a strategic and hands-on role. You'll focus on what's essential to build credibility and visibility while working with trusted agencies and freelancers for PR, design, and production.

Reports to: Studio Directors (with a dotted line to the Managing Partner on fund and platform-related communications)
Growth path: Head of Brand & Ecosystem / Chief Marketing Officer

ResponsibilitiesBrand & Communications Strategy

• Develop and evolve The Studio and Utopia brands, keeping them consistent across ventures, partners, and media

• Lead our overall communications strategy — focusing on high-impact narratives, ecosystem storytelling, and founder visibility

• Translate complex AI, product, and venture ideas into human, compelling stories

• Manage agencies and freelancers for design, PR, and content execution

• Ensure every message reinforces our mission of making Doha the launchpad for AI-native innovation

Content Creation & Storytelling

• Ghostwrite and edit founder stories, venture updates, and thought leadership pieces for investors, founders, and partners

• Oversee Intersections — The Studio's content journal and podcast — documenting people, ideas, and breakthroughs shaping AI-native innovation

• Create a cohesive multi-format content rhythm (articles, short videos, newsletters, digital campaigns) to drive awareness and inbound interest

• Employ AI-powered asset generation (text, video, audio) and automated campaign variants to power high-velocity storytelling across ventures and regions.

• Optimise Utopia's content for generative AI platforms (LLMs, chat bots, voice assistants) so our brand and venture stories are surfaced in AI-driven discovery paths.

Events, PR & Ecosystem Engagement

• Lead Utopia's presence at major ecosystem events (Web Summit Qatar, LEAP, regional innovation forums)

• Coordinate Studio-hosted events like founder salons, and ecosystem showcases - supported by event partners and agencies

• Build relationships with journalists, ecosystem enablers, and thought leaders to secure meaningful coverage

• Partner with QDB and other key stakeholders on joint campaigns that highlight the region's innovation stories

Platform & Community Marketing

• Support communication alignment across Utopia's pillars — Funds, OS, and Studio

• Ensure a cohesive narrative that connects venture success, platform growth, and regional positioning

• Design scalable community initiatives (newsletters, collaborations, online communities) that keep the ecosystem engaged

• Build and execute a "segment-of-one" content strategy: using AI models to personalise outreach, community prompts and engagement for individual founders, partners, and investors.

• Use automated listening and social intelligence tools (AI-powered) to monitor ecosystem sentiment, detect opportunities/trends, and feed insights into venture positioning.

Impact & Success Metrics

• Intersections and Utopia storytelling gain recognition across the GCC, Southeast Asia, and Africa

• Studio and platform milestones achieve consistent coverage and inbound traction (EIRs, partners, investors)

• Doha's positioning as a hub for AI-native founders and innovation is recognized regionally

• PR and media placements reinforce Studio credibility and thought leadership

• Balanced strategic vs. executional delivery through effective use of agency support

• Measurable lift in brand-visibility within AI-driven discovery environments (LLMs, chat engines) and increased inbound founder/partner interest via AI-optimised content.

Experience & Skills

• 5+ years in marketing, brand, communications, or ecosystem roles (preferably in startups, venture, or innovation ecosystems)

• Strong experience shaping and executing integrated brand and communications strategies

• Skilled writer and editor — able to translate complex or technical ideas into clear narratives

• Experience collaborating with agencies (PR, design, events) and managing multiple stakeholders

• Strategic yet hands-on — you can plan campaigns and roll up your sleeves to execute when needed

• Familiarity with AI tools for content, design, and analytics is a plus

• Experience implementing GEO (generative engine optimisation) strategies — optimising brand content for AI/LLM-driven discovery and citation.

• Proven ability to deploy AI-powered marketing tools for scalable content creation (e.g., AIGC video generation, automated social posts, variant testing).

• Data-driven marketer: strong comfort setting up and interpreting real-time dashboards, lead scoring, behavioural segmentation, and rapid campaign iteration.

Mindset & Values

• Story-first operator: You turn insight and proof into compelling presence.

• Ecosystem builder: You see marketing as a way to connect communities, not just promote ventures.

• AI-native communicator: You use AI tools to enhance storytelling, speed, and brand agility.

• Collaborator: You align brand, growth, and venture outcomes through clear, cross-functional communication.

• Regional advocate: You believe the Global South can lead in innovation and storytelling.

• AI-native marketer: You think of your stack, channels and community as systems — not just campaigns — and use AI to amplify your reach, not replace your voice.

Why This Role Exists

You'll define how The Studio and the broader Utopia platform communicate their mission to the world — crafting the stories, events, and partnerships that make Doha synonymous with AI-native innovation.

Your work will shape perception, build trust, and connect founders, investors, and partners in the Utopia ecosystem.

Who This Role Isn't Right For

If you prefer large teams, narrow scopes, or rigid processes, this isn't the role for you.

We move fast, operate lean, and balance strategy with execution — often switching between storytelling, production, and ecosystem building in the same week.

​​What You Can Expect

• Meaningful Impact: Your work directly contributes to building the core infrastructure behind a new generation of ventures - enabling equitable, AI-native innovation across the Global South.

• Collaborative Culture: We thrive on openness, curiosity, and collective intelligence. Everyone has a voice, and decisions are made transparently.

• Growth Mindset: From AI learning and use budgets to mentorship, we invest in your development and help you grow beyond your comfort zone.

• Competitive Rewards: Tax-free compensation, private health, travel insurance and flexible hybrid setup.

• Work-Life Integration: Office lunches twice a week, great snacks, and team meetups that keep energy and connection high.

• Global Exposure: Occasional travel across Southeast Asia, Africa, and the Middle East for meaningful, on-ground collaboration with venture teams.

• Inclusive by Design: We celebrate diversity and are committed to building an environment where everyone belongs.

• Early experimentation and learning budget for AI-martech tools: you'll pilot next-gen content systems (video generation, GEO tooling, community AI bots) as part of your role.

The Utopia Platform Advantage

The Studio is part of Utopia Capital's integrated venture platform designed to solve the biggest friction points in emerging market venture creation.

Most founders face a broken journey: they struggle to build with limited resources, chase capital across disconnected investors, and lack the infrastructure to scale across regions. We've built a different system.

The Studio co-builds ventures with domain experts using AI-native infrastructure, compressing the path from concept to product. The Radical Fund and A-typical Ventures provide fast, aligned capital from pre-seed through Series A, removing fundraising friction at every stage. And Utopia OS — our shared technical backbone — gives every venture access to the same tools, data systems, and regional networks that would normally take years and millions to build.

This means founders can focus on solving real problems while we handle the build infrastructure, capital coordination, and cross-regional expansion. It's a compounding system: each venture we build makes the next one faster, smarter, and more capital-efficient. That's the platform advantage that you will be part of and contribute to, purpose-built for the complexity of the Global South.

We believe innovation should be inclusive and globally distributed. Our team is built on openness, curiosity, and collaboration — with people from across the GCC, Africa, and Southeast Asia working together to build meaningful ventures.

All roles are based in Doha, Qatar, with flexible hybrid options and global travel opportunities. We welcome talent from every background to join us in shaping the future of AI-native innovation.

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