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Specialist - Brand and Product Marketing
2 weeks ago
- Work withBusiness Units on marketing/promotion products branding, slogan;
- Design logo/brand and marketing collaterals;
- Brainstorm and develop ideas for creative marketing campaign;
- Develop and create collaterals to promote Milaha brandand its products and services including brochures, customernewsletters, animation videos,;
- Develop and executemarketing campaigns to promote the company's brand and itsproducts and services;
- Identify media outlets forcampaigns;
- Liaise with external vendors to executepromotional events and campaigns;
- Manage the advertisingagency and other vendors;
- Measure success of variousmarketing campaigns and Conduct pre - and post - event evaluationsand report on outcomes;
- Help promote uniformity andconsistency of brand;
- Develop and execute brandmanagement plans;
- Ensure appropriate branding for allevents and collateral;
- Be the brand custodian andresponsible for Milaha's brand internally and externally;
- Enforce brand marketing guidelines in trademarks, logos,and publications;
- Drive / support growth in brandawareness, recognition and loyalty across business units;
- Analyze and support both category and cluster marketingplans to align with brand strategy and achieve annual operatingplan goals.
- Perform any other Jobrelated functions asassigned
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