Area Traditional Trade Sales Lead

2 weeks ago


Doha, Baladīyat ad Dawḩah, Qatar Precision Hire Solution Full time

At Arla we do so much more than make some of the worlds favourite dairy products. We make healthy taste delicious mornings worth getting up for and family dinners unforgettable. Puck Dano Lurpak and Castello names like these make us a vital natural part of modern life in over 100 countries around the world. There are 1300 employees in the Middle East and Africa and 19000 global employees at the heart of our business. Every single one of us plays an important role and together we build on our 10bn Euros turnover and establish our position as one of the largest dairy companies in the world.

Are you ready to exert your customer shopper and business insights to bring us competitive advantages and maximised profitability If so you could become our new Area Sales Lead for our Qatar market. In this challenging job you will work out of our Doha office and you will report to our National Sales Manager Qatar.

As the new Traditional Trade Sales Lead you will deliver the Sales Target and Develop Sales and Distribution Fundamentals. To manage the day to day sales operation and supervise a team of Sales Reps in the assigned area in a responsible manner in accordance to set targets business plan and Arla standard.


You will be responsible for:

  • You will directly lead a team of Sales representatives. You will be required to organize supervise coach members of the sales team making sure that all set targets are consistently met
  • Develop and manage wholesale business in line with the company objectives
  • Manage the accounts within the assigned area/ account. Plan the routes in the area as well as the daily activities
  • Develop and maintain customer relationship. Propose and initiates listings BDA & display agreements with customers. Develop and implement together with the customer the yearly sales strategy
  • Conduct periodical sales meetings internally and externally. Analyze sales data and report findings to the superiors. Keep track of client information and forecast future trends
  • Ensure that the promotion plans are communicated to the customers and sales staff and correctly implemented. Take steps to improve visibility of products
  • Responsible for the collection in Traditional Trade
  • Responsible for all company assets in Traditional Trade
  • Control market return within the agreed limit

Ideal Candidate for the role :

  • A Sales experience of at least 4 years within the FMCG in modern trade
  • Ability to motivate and lead others
  • Capable of managing a diversified team
  • An expert in understanding sales market and trends
  • Analytical skills and an aptitude for figures
  • Excellent negotiator
  • Willingness to take calculated risk
  • Qatar driving license

We have a purpose for Good
At Arla we strive to unlock the highest potential in each other while working together to create a sustainable future of dairy. We call it Stronger People Stronger Planet and it is deeply anchored in our organisation and founded on our commitment to respecting human rights increasing access to healthy dairy nutrition inspiring good food habits and improving the environment for future generations. In order to succeed we need to hire people with a sustainable mindset. Could this be you

BEWARE RECRUITMENT FRAUD
It has come to our attention that there are a number of fraudulent emails and fake recruitment campaigns on the internet from people purporting to work for Arla Foods. Learn more via this link.

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