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Global Partner Marketing Lead
5 months ago
This a Full Remote job, the offer is available from: EMEA Why SoftwareOne? Here at SoftwareOne, we give you the flexibility to unleash your creativity, without limits. We encourage autonomy and thinking outside the box and we can’t wait to hear your new ideas., and although all businesses say it, we truly believe in work - life harmony. Our people are our greatest asset, and we’ll go the extra mile to ensure you’re happy here. We want our people to be their true authentic selves at all times, because that’s when real creativity happens. The role Are you a strategic and results-driven marketing leader with a passion for B2B technology? SoftwareOne is seeking a dynamic Global Marketing Director to drive our AWS Alliance marketing programs. This pivotal role demands deep expertise in ecosystem and channel marketing within the B2B technology sector, particularly in AI, cloud, and software. Key Responsibilities: • Define and execute the joint AWS go-to-market strategy, targeting segmentation, and marketing pipeline goals • Manage the global marketing relationship with AWS, driving the development of joint partner marketing programs and campaigns • Engage with stakeholders across leadership, sales, services, and regional marketers to align marketing efforts and optimize resources. • Oversee the execution of priority marketing activities including demand generation campaigns, webinars, events, and internal communications • Report on campaign deliverables, optimize performance, and ensure objectives are met. What We Need To See From You • 10-12 years in partner/channel ecosystem and B2B technology marketing, with a solid foundation in AWS services. • Proven ability to lead, inspire, and motivate teams, fostering alignment and collaboration. • Expertise in strategic planning, resource management, and driving measurable ROI. • Exceptional communication and writing skills, with the ability to engage senior executives and stakeholders. • Proficiency in CRM systems, marketing automation software, and analytics tools.