Marketing Manager
1 week ago
H&J Holding is a young and enthusiastic start-up organisation focussed on health and wellbeing within the FMCG & F&B sector. Our current brands (The Approved Market, Grams, The Health Hub, Eats and Services...) already have a significant market share and positive brand equity within the market, something we aim to only increase.
With numerous exciting new brands currently under development, we are currently seeking an experienced, creative and digital savvy Marketing Manager to take ownership of all marketing across the business, helping build the H&J brand portfolio.
You will have responsibility for expanding outlet profiles on all relevant media channels with a strong emphasis on online social media and digital platforms in order to increase the awareness and exposure of each brand and its activities to the local target audience.
You will be a self-starter and responsible for developing multi-channel marketing plans, including developing strategies to increase traffic, establishing schedules and monitoring performance to measure the success of campaigns.
You will be an exceptional professional with experience of different content production methods, processes, project methodologies and the ability to consider the best way of delivering our messages using different platforms and channels. When you find dips in performance, you must be able to make adjustments as necessary to ensure
If you’re enthusiastic driven, with an entrepreneurial spirit and want a role where you can really make a difference to the organisation we want to hear from you.
**Your responsibilities will include**:
- Manage sales and marketing activities for the local market covering but not limited to elevating the awareness and revenue generation of all outlets, relationship building, initiating and managing promotions with local industry bodies from both the private and public sectors.
- Create effective marketing and communications campaigns and collaterals to pro-actively promote all brands and outlets within their target markets by developing effective, cohesive, and engaging brand messaging
- Advising and planning of the digital/ marketing budget and spend by allocating budgets to different channels
- Create and manage content asset database
- Planning of marketing activities to support events and promotions
- Working with design teams to create suitable content for each stage of a customer’s journey
- Liase with each brand to prepare annual Marketing & Communications plans including digital advertising, collaterals, exhibitions, etc. and as part of the individual brand business plans
**Digitally focussed expectations**
- Full ownership of all social accounts. Oversee management of updates, design, and user experience on all digital channels
- Monitor daily messaging and posts and conduct and report analysis of site and social traffic
- Establish and monitor ROI and KPIs
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio
- Solid understanding of eCommerce, PPC, SEO, and SEM
- Knowledge of media editing software (photo and video)
- Working knowledge of web design principles, best practices, and content management platforms
- Familiarity with analytical tools, such as Google Analytics and Webmaster Tools
*Must have Qatar experience
*Must have New Product Launch and marketing experience
*Must be have NOC and willing to join immediately
**Job Types**: Full-time, Permanent
Ability to commute/relocate:
- Doha: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (required)
**Experience**:
- Marketing Strategy: 3 years (required)
- Digital Marketing: 3 years (required)
- FMCG Retail: 2 years (required)
- Product Marketing: 5 years (required)
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