Marketing Manager

23 hours ago


Doha, Qatar Al Sraiya Hotels & Hospitality Group Full time

Plan and execute the marketing strategy for the Group and new and existing projects, and set annual marketing budgets
- Plan a marketing strategy for new bids and tenders
- Create and manage the monthly critical path calendar for social media
- Oversee the implementation of the marketing strategy as per the critical path and calendar initiated
- Guide the day-to-day activities of the marketing team (Social Media, Graphic designer, Web Developer). Manage freelancers and other suppliers, including hiring, training, jobs traffic, briefing, and deadlines
- Continually review changes to the market, consumer trends, and the activities of competitors, adjusting the marketing plan if necessary with Social Media Specialist
- Manage and refine the organization's social media presence in terms of content and design
- Manage and monitor social media campaigns (Holding, Restaurants)
- Request for reports on the effectiveness of marketing campaigns from the Social Media team
- Conduct market research on competitors by following their social media pages and monitoring their activities and initiatives
- Negotiate with media, pr agencies, printing presses, and secure agreements
- Follow up and attend the printing process with the printing press and production and approve samples
- Develop content and initiate branding and corporate identity initiatives
- Work with F&B operations team and develop new initiatives for the restaurants and Hotels
- Prepare and Manage Exhibitions and Events (Press Conference, Stand Design, Production and Build Up, Branding, Catering, and exhibition representative for the Group)
- Develop the content and Website Outline structure and follow up with web developers on the development process. Hire and brief copywriters for content creation when needed.
- Oversee the activity of the company's website done through SEO and provide Google analytics review
- Presents the Group in PR relations, embassies, social gatherings, companies, and partners.
- Identify new business opportunities and presents them to the top management
- Prepare and present the Group's presentation for companies and future business partners
- Mentor and guide the creative process with designers, web developers, and social media team to create creative work under tight deadlines for all marketing collaterals
- Manage and initiate the creative process from concept to completion
- Translate marketing objectives into clear creative strategies
- Work closely with multidisciplinary project teams, particularly IT and Web Developers
- Ensure visual communication and brand standards are met
- Ensure that all creative work is done according to the budget assigned
- Meet with clients or upper management to explain campaigns and solutions
- Hiring and training creative staff (designers, web developers, social media specialists)
- Design websites and Social Media Posts and Stories
- Design and Prepare Presentation for Bids and Tenders
- Initiate F&B concepts and designs (Full concept development)
- Prepare and Brief Photographers (Prepare photography setups, photo samples) and direct the process pre and postproduction
- Prepare storyboards and content for Videographers (Direct the process pre and postproduction)

**Business Development**
- Scout, communicate and negotiate business leads provided by top management
- Handles the contract negotiation from start to signing off


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