Marketing Manager

4 days ago


Doha, Qatar Alawadi Enterprises Group Full time

**Job Summary**:
We are seeking a high-performing Marketing Manager with fresh, innovative concepts and a deep background in luxury fashion retail.

**Strategic**:

- Develop and implement the overall marketing strategy, ensuring alignment with company goals and objectives.
- Conduct in-depth market research to identify trends, customer preferences, and emerging opportunities in the luxury fashion segment.
- Build and execute a comprehensive marketing plan focused on both short-term results and long-term brand positioning.
- Develop the market mix.

**Operational Marketing**:

- Oversee the day-to-day management of marketing activities, ensuring they are executed efficiently and effectively.
- Lead marketing campaigns, including product launches, brand collaborations, and seasonal promotions.
- Develop and manage marketing budgets, ensuring resources are allocated optimally.

**Digital & Social Media**:

- Design and execute digital marketing strategies with a strong emphasis on online presence, social media engagement, and e-commerce growth.
- Utilize data analytics tools to monitor online marketing performance and optimize campaigns for better ROI.
- Create compelling content that reflects the brand values and engages luxury clientele.

**Product Development & Market Expansion**:

- Conduct competitive analysis to understand market positioning and recommend product enhancements.
- Explore new avenues for market expansion and introduce innovative ways to present and sell Naseej products.

**Cross-functional Collaboration**:

- Coordinates between different departments (sales, product development, marketing) to ensure alignment on the product’s direction and success.

**Product Development Support**:

- Works closely with teams to ensure customer needs are met and the product is aligned with market demand.

**Qualifications**:

- Bachelor’s degree in Marketing, Business, Fashion Management, or a related field (Master’s degree preferred).
- Proven experience (5+ years) in marketing, particularly within the luxury fashion retail sector.

Pay: QAR6,000.00 - QAR8,000.00 per month

Application Question(s):

- Have you ever helped launch a new product or enter a new market?

**Experience**:

- Marketing Manager: 5 years (required)

Application Deadline: 02/11/2024


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