Senior Manager Digital Marketing

3 weeks ago

Doha, Qatar Qatar Airways Full time

As a Senior Manager Digital Marketing, you will be responsible to lead the conceptual planning and execution of the whole Digital marketing budget with the objective of achieving the digital marketing KPls. Head of all marketing channels and ensure each one is achieving its objectives. Ensure the right digital marketing technologies are in place as well as processes to deliver efficient and successful digital campaigns. You would be responsible to stay on top of all tracking and monitoring tools that are necessary to measure digital performance.

Other key responsibilities are:

- Based in Doha, with oversight of media buying for all global markets.
- Accountable to reach all set targets and objectives for digital and e-marketing within the agreed cost of sale
- Set all necessary KPls for each digital channel and sub-channel.
- Use most recent data analysis methods to achieve set targets.
- Budget and manage the multi-million digital marketing budget of the airline in the most cost efficient way to achieve KPls.
- Ensures to grow the share of Loyal consumers through digital marketing campaign, tools and technologies Grow Direct Direct share in the e-marketing portfolio and subsequently decrease dependency on paid advertisement.
- Actively contribute to increase online share penetration of digital within Qatar Airways network revenue.
- Accountable for consistently monitor performance of all paid digital channels and ensure each channel will achieve the respective objectives, KPls with help of comprehensive dashboards and performance tools.
- Implement audit controls to adhere to budgeting, workflows and processes.
- Implement efficient media buy processes.
- Ensure efficient implementation of digital visibility, awareness at global level according to company objectives

Be part of an extraordinary story

Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community.

Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before.

Together, everything is possible.

**Qualifications**:
About You

We are looking for a passionate and experienced professional to join the Digital Marketing and Acquisition Team.
- Minimum qualification of bachelor’s degree or equivalent is essential.
- 10+ years of job-related experience
- Expert understanding of digital marketing techniques and advanced marketing technologies
- Proven leadership in a e-Marketing environment.
- Proven experience of growing direct channels
- Experience and ability to delegate work, set clear direction, and manage workflow with strong mentoring and coaching skills.

About Qatar Airways Group

Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.

So whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.

How to Apply

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