Senior Emailing, Sms, Push Officer
4 months ago
About the role
Other operational duties would include:
- Develop, implement and optimise the global automated and manual cross channel direct marketing strategy and campaigns to maximize sales and services
- Increase and engage the database members with relevant communications across the funnel by further developing and optimising the current campaigns, personalisation, templates, content, marketing, automation, and performance
- Develop SMS and push channels and increase their penetration in the direct marketing mix.
- Plan, create, execute and review all direct marketing communications to ensure correctness, brand compliance and sales excellence at all direct marketing customer contact points
- Design, execute and record split tests to optimize content, frequency, timing and cadence of direct marketing messages.
- Daily analysis, reporting and optimisation of direct marketing activities by through web-analytics and advice optimizations.
- Work closely with internal stakeholders (Privilege Club, QRH, QDF, Marketing, and Corporate Communications) and external stakeholders to ensure quality and consistency in all direct marketing communications.
- Plan and execute 3rd-party and QR branded lead-generation activities to produce high quality leads within the given cost budget.
- Perform other department duties related to his/her position as directed by the Head of the Department.
Be part of an extraordinary story
Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community.
Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before.
Together, everything is possible.
**Qualifications**:
About You
We are looking for a passionate and experienced professional to join the Digital Marketing & Acquisition Team.
- Minimum qualification of bachelor’s degree or equivalent is essential.
- 4+ years of experience of of job-related experience
Essential Experience:
- Experience in marketing copy writing
- Experience in requirements-gathering and documentation for technical projects.
- Proficiency in using MS Excel and working with very large databases.
Preferred Experience:
- Push messaging
- HTML
- Photoshop
- Dreamweaver
- SQL
About Qatar Airways Group
Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.
So whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.
How to Apply
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