Advertising Copy Specialist

3 weeks ago

Doha, Qatar Qatar Airways Full time

**About the role**

We are in the market for a creative genius. A copywriter who has lived and breathed the DNA of global brand giants. Someone who can lead the way forward for the Qatar Airways brand creative copy. We are hiring you for your skills to contribute to the development and creation of high quality advertising copy for online (social media and web), print, radio, outdoor and TV media, and also for other kinds of brand and product marketing communications material.

Help define, maintain and elevate the tone of voice for the brand and company while making creative contributions (work closely with brand and creative teams) that enhance the quality of the advertising and marketing communications materials.

Ensure quality and safeguard the integrity of the brand by ensuring that it follows the company’s communication strategy and prescribed guidelines

Other operational duties would include:

- Contribute to the creation of communication content internally for advertising and marketing communication which includes writing copy for online, social media, outdoor print advertisements, radio and TV commercial scripts and marketing literature
- Write project briefs for external vendors such as advertising agencies, audio/video production companies and photographers and collaborate in the creation, development and production of advertising and marketing communication materials
- Collaborate and/or provide support on projects such as development of advertising campaigns for the brand, for destination and product launches, advertising photography, production of radio and TV commercials, videos
- Quality assurance of content produced which includes proofreading and checking written as well as other forms of content for clarity and to ensure compliance to prescribed brand communications guidelines
- Interpret and understand business and marketing objectives and effectively communicate the objectives into compelling advertising copy
- Help develop and maintain the tone of voice of the brand
- Collaborate in the development of creative concepts working with the in-house creative team of designers in the Advertising Creative business unit within the Marketing team

**Be part of an extraordinary story**

Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community.

Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before.

Together, everything is possible.

**Qualifications**:
**About You**

We are looking for a passionate and experienced professional to join the Creative Servies Team.
- Minimum qualification of bachelor’s degree or equivalent is essential.
- Minimum 5 years of job-related experience required
- Professional qualifications in Advertising Copywriting and Creative Writing
- Post-graduate degree in Mass Communications or Marketing
- 1-2 years as a copywriter or writer creating content for various media: online, print, radio, outdoor, TV, preferably in an advertising agency working with international brands
- Proven track-record of producing high quality copy/content for international brands

**About Qatar Airways Group**

Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.

So whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.

**How to Apply

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