Multimedia & Digital Marketing Specialist
3 months ago
Capital Medical Trading is seeking a versatile and creative **Multimedia and Digital Marketing Specialist **to manage our online presence, including social media platforms, website, and multimedia content creation.
**Key Responsibilities**:
- **Social Media Management (A to Z)**:
- Develop, implement, and manage social media strategies across platforms like Instagram, Facebook, TikTok, and LinkedIn.
- Create, edit, and post high-quality content (photos, videos, stories, reels) that aligns with our brand and engages our audience.
- Schedule and manage all social media posts and maintain a content calendar.
- Monitor and engage with followers, respond to comments, and foster an active online community.
- Analyze social media metrics to measure success and make data-driven adjustments.
- **Website & Digital Presence**:
- Manage and update the company website, ensuring content is current and visually appealing.
- Ensure the website is optimized for search engines (SEO) and monitor performance using Google Analytics.
- Collaborate on creating new pages or features on the website as needed.
- **Google Platforms**:
- Oversee and manage Google Ads campaigns, optimizing for better performance and return on investment.
- Utilize Google Analytics to track website traffic, user behavior, and provide reports to enhance digital strategies.
- **Multimedia Content Creation**:
- Produce engaging multimedia content, including video editing, photo editing, and graphics for marketing campaigns.
- Collaborate with the team to design creative materials for both online and offline promotions.
- **Strategy and Optimization**:
- Stay up to date with digital marketing trends and emerging platforms to keep our strategies fresh and effective.
**Qualifications**:
- **4-5 years of experience** in social media management, website development, video editing, or digital marketing.
- Proficiency in video editing software (e.g., Adobe Premiere, Final Cut Pro) and photo editing tools (e.g., Photoshop, Canva).
- Experience in managing websites (WordPress or other platforms) and knowledge of basic web development or design.
- Familiarity with Google Analytics and Google Ads for monitoring and optimizing digital campaigns.
- Creative mindset with strong communication skills and the ability to tell compelling stories through digital content.
- Ability to work independently and collaborate with a team.
**Preferred**:
- Knowledge of SEO best practices and paid social media advertising is advantageous.
**Job Types**: Full-time, Permanent, Contract
**Language**:
- English (required)
- Arabic
**Location**:
- Doha (required)
Application Question(s):
- Can you join the company immediately?
- Available in Doha?
- Visa Status?
Application Deadline: 19/09/2024
Expected Start Date: 29/09/2024
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