Web Optimization Specialist

4 days ago


Doha, Qatar Qatar Airways Full time

**About the role**

Other key responsibilities include:

- _Creating test plans, success metrics, and audience rules, ensuring no collision with other tests._
- _Strategically planning and timely executing tests around promotional campaigns, meeting campaign objectives and within set timelines._
- _Benchmarking UX and content practices against leaders in the travel and hospitality industry and find testing and implementation opportunities._
- _Assess the effectiveness of test requests from different stakeholders and provide recommendations to further optimize tests to drive the most value._
- _Analyzing raw performance data through Adobe Analytics and Adobe Target and deliver easy-read reports with actionable insights to product managers and relevant stakeholders._
- _Coordinating technical tests with IT partners ahead of time, to ensure optimal execution within the given timelines._
- _Collaborating with product owners and different stakeholders to set requirements for user tests._
- _Setting tasks and scenarios for user tests and research, conduct them with partners and participants._
- _Analyzing and collect feedback for user tests, identifying areas of struggle and improvement, and share the findings with product owners and relevant stakeholders._
- _Documenting outcomes, report progress and communicate results and recommendations to key stakeholders on a regular basis._
- _Perform other department duties related to his/her position as directed to the Head of the department._

**Qualifications**

About you
- _Bachelor's Degree or Equivalent with Minimum 4 years of job-related experience_
- _Previous work experience in a digital optimization role within a fast-paced, cross-functional team environment_
- _Hands-on experience with A/B testing and multi-variant testing through testing platforms such as Adobe Target._
- _Experience with data analytics tools such as Adobe Analytics and Google Analytics_
- _Ability to turn raw and complex data into easy-to-read actionable insights. Excellent communication skills._
- _HTML, CSS and Javascript knowledge._

About Qatar Airways Group

Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.

So whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.

How to Apply



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