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Enterprise Security Marketing Strategist

3 weeks ago

Doha, Baladīyat ad Dawḩah, Qatar Canonical Full time
Job Overview

As a Product Marketing Manager at Canonical, you will be responsible for developing marketing strategies and go-to-market plans at a global level for our security and compliance portfolio. This is a hands-on, multi-disciplinary role that requires close collaboration with product and engineering teams, content team, sales teams, and other marketing functions in support of Canonical's growth.

The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing. They prefer to work in an environment that emphasizes ownership of campaigns, collaboration, learning, curiosity, and a drive to continually improve oneself, the team, and the organization. They love to problem solve, get hands-on, experiment, measure, and use automation to make daily life easier.

This role sits in the marketing team reporting to the product marketing lead.

Key Responsibilities
  • Develop go-to-market planning and execution for Canonical's range of security and compliance products.
  • Lead on content dissemination planning, campaign development, and planning for product launches.
  • Create compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey.
  • Collaborate with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels.