Strategic Marketing Manager for Fashion Industry
2 days ago
We are seeking a highly skilled Strategic Marketing Manager to join our team at lxbfYeaa. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.
The ideal candidate will have a strong background in marketing and sales, with experience in the fashion industry. You will work closely with our sales team to understand customer needs and develop targeted marketing campaigns that meet those needs.
Key Responsibilities:
- SUPPORTING SALES TEAM WITH CUSTOMER PRESENTATIONS AND REQUIREMENTS
- LEADING THE ONGOING BRAND & COMMERCIAL MANAGEMENT OF DAIRYLEA, WORKING CLOSELY WITH CUSTOMER PLANNING, FINANCE, AND CONSUMER INSIGHTS
- ARRANGING CONSUMER EVENTS (BOOTHs, FAN DAYS)
- ORGANIZING TASTING/EDUCATIONAL EVENTS AMONG MAJOR ACCOUNTS OF TARGET CONSUMER GROUPS, OPINION, AND PRESS LEADERS
- WORKING WITH CUSTOMER MANAGEMENT TO ENSURE ALL MARKETING EXECUTIONAL DETAILS ARE PLANNED AND COVERED AND A CLEAR RESOURCE AND TRACKING PLAN INCLUDED
- PARTICIPATION IN CONSUMER-ADVERTISEMENT PLANS DEVELOPMENT INCLUDING BRAND POSITIONING REVIEW AND MEDIA STRATEGY
- ANALYZING MARKET AND CONSUMER DATA AND MAKING RECOMMENDATIONS TO TOP MANAGEMENT
- BRAND BUILDING VIA CONTENT CREATION FOR SPECIFIC CONSUMER LIFE STAGES
Requirements:
- COLLEGE DEGREE REQUIRED
- EXPERIENCE IN MARKETING & BUYING OF BEAUTY
- ORDERING STOCK MANAGEMENT
- ARABIC SPEAKER SHOULD BE BILINGUAL
- SUPPLIER RELATIONSHIP MANAGEMENT
- RELATIONSHIP MANAGEMENT WITH THE BRAND TEAM
- ABILITY TO MANAGE MARKETING CALENDAR
- INTRODUCING/SOURCING BRANDS
- COORDINATING WITH BUDGET/FINANCE
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