Luxury Brand Marketing Strategist

1 day ago


Doha, Baladīyat ad Dawḩah, Qatar Printemps Doha Full time

Company Overview:

Printemps Doha, a renowned luxury retailer, seeks a seasoned Senior Marketing Executive to spearhead the development and execution of innovative marketing strategies that drive brand visibility, customer engagement, and sales in the high-end retail sector.

About Us:

We are committed to delivering exceptional customer experiences while maintaining our exclusive positioning in the market.

Job Description:

  1. Campaign Management: Lead the creation and execution of integrated marketing campaigns across digital, social, print, and in-store channels, tailored to the luxury retail sector.
  2. Brand Consistency: Ensure the brand's messaging and visual identity remain consistent across all touchpoints, reinforcing its premium and exclusive image.
  3. Digital Marketing: Oversee digital marketing efforts including SEO, social media, email marketing, and influencer partnerships to drive online engagement and e-commerce sales.
  4. Event Management: Plan and execute exclusive events, product launches, and experiences for high-net-worth customers and VIP clients.
  5. Market Insights: Conduct research on industry trends, competitor strategies, and customer preferences to inform and refine marketing strategies.
  6. Performance Tracking: Monitor and analyze marketing campaign performance, optimizing strategies based on ROI and key performance metrics.
  7. Collaboration: Work closely with internal teams (sales, PR, creative) and external agencies to execute seamless marketing strategies and deliver high-impact results.

Qualifications:

  1. 5+ years of experience in marketing, preferably within luxury retail or premium brand.
  2. Expertise in digital marketing, campaign management, and luxury brand positioning.
  3. Strong understanding of the luxury retail market and consumer behavior.
  4. Excellent communication, project management, and collaboration skills.
  5. Creative, detail-oriented with a strong focus on delivering exceptional customer experiences.


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