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Strategic Leader of Digital Product Owners

2 months ago


Doha, Baladīyat ad Dawḩah, Qatar QNB Group Full time
About QNB Group

Established in 1964 as the country's first Qatari-owned commercial bank, QNB Group has steadily grown to become the largest bank in the Middle East and Africa (MEA) region.

QNB Group's presence through its subsidiaries and associate companies extends to more than 31 countries across three continents providing a comprehensive range of advanced products and services. The total number of employees is more than 28,000 serving up to 20 million customers operating through 1,000 locations, with an ATM network of 4,300 machines.

QNB has maintained its position as one of the highest rated regional banks from leading credit rating agencies including Standard & Poor's (A), Moody's (Aa3) and Fitch (A+). The Bank has also been the recipient of many awards from leading international specialized financial publications.

Based on the Group's consistent strong financial performance and its expanding international presence, QNB currently ranks as the most valuable bank brand in the Middle East and Africa, according to Brand Finance Magazine.

QNB Group has an active community support program and sponsors various social, educational and sporting events.

Job Purpose Summary

The incumbent will serve as the strategic leader of digital product owners, functioning akin to a CEO for each digital product within the bank's expansive portfolio. This role encompasses the end-to-end management of digital products that span various customer journeys, effectively bridging traditional banking services with innovative digital solutions.

The incumbent will lead the implementation of agile delivery methodology, definition, and operations of cross-functional squads dedicated to each product, ensuring a collaborative, efficient, and customer-centric development process.

With a key focus on driving product excellence, the incumbent will enforce best practices in product management and uphold rigorous reporting and performance standards. They will instill a culture of innovation and continuous improvement, encouraging product teams to embrace the latest digital trends and customer insights in their development efforts.

As the steward of the bank's digital products, the incumbent will be responsible for shaping the product vision, defining value propositions, and ensuring that each product delivers a seamless and engaging customer experience.

This leadership role is pivotal in orchestrating the digital transformation of traditional banking products, driving the bank's growth, and enhancing its competitive position in the digital landscape.

Key Responsibilities
  • Financial Strategy & Oversight
  • Define and implement digital strategies that significantly contribute to QNB's financial objectives, in alignment with retail banking leadership.
  • Manage digital product budgets and forecasts with a focus on maximizing return on investment.
  • Customer Experience
  • Implement the customer experience approach and digitization into all customer-related processes and channels to improve customer experience.
  • Formulate a customer-focused multichannel strategy and transform customer engagements from conventional channels into digital channels.
  • Partnerships & Collaborations
  • Work closely with partners (internal and external) to establish key and strategic partnerships in multiple sectors to extend the value chain across different industries with an aim of increasing customer acquisition and retention.
  • Performance Monitoring & Reporting
  • Establish revenue and cost budgets, ensuring adherence and continuous monitoring of Digital Business performance.
  • Achieve Key Performance Indicators (KPIs) for monitoring the performance of Digital Business.
  • Leadership & Development
  • Provide input to EVP Retail Digital on strategies that encompass customer, transaction, education, and marketing strategies for individual products.
  • Implement KPIs and best practices for Vice President, Digital Products.
  • Promote cost consciousness and efficiency to enhance productivity, minimize cost, and optimize benefits for the bank.
  • Act within the limits of the powers delegated to the incumbent and delegate authority to respective staff.
  • Customer Insights & Analysis
  • Analyze customer and market needs to gauge preferences and ensure that assigned Digital Business products are designed and implemented with the customer in mind.
  • Design and implement customer awareness and promotional programs to keep customers engaged.
  • Ensure optimal availability of assigned Digital Business products to maximize retail sales and service delivery.
  • Process Improvement & Transformation
  • Undertake process transformation initiatives to enhance operating processes, improving efficiency and customer service.
  • Build internal acquisition programs to maximize staff buy-in into assigned Digital Business products.
  • Targeting & Personalization
  • Develop sophisticated targeting and personalization engines to deliver highly customized user experiences.
  • Leadership & Governance
  • Promote excellence in agile practices across the organization.
  • Continuously review and refine processes linked to assigned Digital Business products.
  • Lead the team responsible for implementing assigned Digital Business products & Services projects.
  • Oversee development of best-in-class online servicing platform.
  • Undertake competitive benchmarking regionally.
  • Drive migration of transaction volumes from branches and contact centers.
  • Knowledge Management & Development
  • Utilize advanced analytics to assess feature performance post-launch.
  • Possess superior knowledge of assigned Digital Business products & services and related risks.
  • Identify areas for professional development and undertake development activities.
  • Provide leadership and direction to subordinates towards achievement of strategic objectives.
  • Hold regular meetings with staff to assess performance.
  • Take decisive action to ensure speedy resolution of grievances within the team.
Requirements
  • Bachelor degree in Marketing, Banking, Finance, Accounting, Economics, Business Administration or Information Technology.
  • At least 12 years of relevant experience, preferably within a highly rated international bank.