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Marketing Manager
2 months ago
**Job Summary**
We are seeking a highly skilled Marketing Executive to join our team at Accor, a leading hospitality company. As a Marketing Executive, you will be responsible for developing and implementing marketing strategies to promote our waterpark brand.
**Key Responsibilities**
- Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures, ensuring we stay ahead of the curve in the hospitality industry.
- Organize and oversee advertising/communication campaigns, exhibitions, and promotional events to increase brand visibility and engagement.
- Coordinate with internal and external brand teams to create engaging and interactive content that aligns with our brand identity and values.
- Monitor social media platform progress, engagement analysis, and tools to enhance company performance, providing regular reports and insights.
- Develop social media content plans that are consistent with our brand identity, ensuring a strong online presence.
- Stay up-to-date on best practices and emerging trends in the marketing industry, applying this knowledge to drive business growth.
**Requirements**
- Bachelor's degree in Marketing or Communications.
- At least 3 years of experience in Marketing in a five-star hospitality setting, preferably with theme park experience.
- Experience using various analytics software to drive data-driven decision making.