Loyalty Program Director

7 days ago


Doha, Baladīyat ad Dawḩah, Qatar lxbfYeaa Full time
Job Overview

We are looking for a skilled Loyalty Specialist to lead our loyalty program efforts at lxbfYeaa. This role will involve developing and implementing a loyalty strategy that drives customer retention and visiting frequency.

About the Role:

  • Loyalty Program Management: Manage the overall loyalty program, including strategic planning, campaign execution, and data analysis.
  • Collaboration: Work closely with the Marketing team, Creative agency, and other departments to ensure effective campaign execution.
  • Analytics: Monitor and analyze program performance, identifying opportunities to enhance effectiveness.

Responsibilities:

  1. Develop and implement an annual loyalty marketing plan for Novo Premiere Club (NPC).
  2. Design and deliver targeted loyalty campaigns in coordination with programming and operations.
  3. Analyze customer behavior and incorporate insights into personalized campaigns and future planning.
  4. Maintain accurate records of program performance and identify areas for improvement.

Qualifications:

  • Degree in Marketing, CRM, or related field.
  • 3-5 years of experience in managing loyalty programs with strong focus on data analysis.
  • Alteryx experience preferred.


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