Vice President Product Marketing
1 month ago
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Vacancy
1 Vacancy
Job Description
What You Will Be Doing
Crafting and executing the company's market positioning and go-to-market strategies Defining the target market, value proposition, and core marketing messages Hands-on creation and refinement of marketing content, ensuring its resonance with our brand voice Leading collaborations with external teams and agencies, ensuring your strategic vision is effectively executed Managing, optimizing, and reporting on campaigns, ensuring their success by measuring against KPIs What You Won t Be Doing Running carbon copy campaigns that lacks innovation Producing repetitive, boilerplate reports without fresh insights Micromanaging junior team members without focusing on the bigger strategic picture Relying too heavily on agencies without any personal involvement or overburdening yourself without delegating anything Vice President Product Marketing Key Responsibilities Establishing a clear market footprint and voice for the company, ensuring alignment with our target audience in the private school and homeschooling sectors
Basic Requirements
A minimum of 5 years of progressive marketing experience for B2B software, Saa S, or Ed Tech companies or startups Experience creating market positioning strategies Demonstrated ability to develop and execute go-to-market strategies for a new product or company Exceptional content-creation abilities Ability to balance strategy development and practical execution to meet ambitious deadlines Experience communicating directly with senior executives Nice-to-have Requirements Marketing leadership experience for B2C/D2C software, Saa S, or Ed Tech products About 2 Hour Learning2hr Learning is powered by AI technology that enables schools to provide personalized, mastery learning to students, enabling them to learn faster than standard school, thereby freeing up the rest of the school day to pursue their passions and interests There is so much to cover for this exciting role, and space here is limited Hit the Apply button if you found this interesting and want to learn more We look forward to meeting youWorking with Crossover This is a full-time (40 hours per week), long-term position The position is immediately available and requires entering into an independent contractor agreement with Crossover The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year The payment period is weekly Consult crossover com/help-and-faqs for more details on this topic What to expect next:You will receive an email with a link to start your self-paced, online job application Our hiring platform will guide you through a series of online screening assessments to check for basic job fit, job-related skills, and finally a few real-world job-specific assignments Important If you do not receive an email from us:First, emails may take up to 15 minutes to send, refresh and check again Second, check your spam and junk folders for an email from Crossover com, mark as Not Spam since you will receive other emails as well Third, we will send to whatever email account you indicated on the Apply form - by default, that is the email address you use as your Linked In username and it might be different than the one you have already checked If all else fails, just reset your password by visiting crossover com/auth/password-recovery if you already applied using Linked In Easy Apply Crossover
Company Industry
- IT - Software Services
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Vice President Product Marketing
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