Content Management Specialist

2 weeks ago

Doha, Baladīyat ad Dawḩah, Qatar Qatar Airways Full time

About the role

Key Responsibilities:

  • Liaising with internal departments, outstations and group companies, in order to update content on the website on behalf of companywide stakeholders, ensuring accuracy and usefulness on Qatar Airways' digital platforms.
  • Collaborate and provide support to the product development teams on projects by creating content for all online digital touch points including but not limited to the online booking flow, online check in, flight status, manage booking, profiles and all other transactional pages on the website.
  • Collaborate with the Design team to develop innovative and creative campaigns and content ideas that are shareworthy and can be hosted on the website as well as promoted on a multitude of Emarketing channels.
  • Create content for campaigns while personalizing the copy according to the channel and audience using the best practices and guidelines for each specific online channel which adhering to character limitations and ensuring the relevance of the content once used on visuals.
  • Create and review copy for content marketing and revenuegenerating campaigns. Ensure content compliance with the brand communication guidelines and tone of voice.
  • Create content for personalized experiences on the website where customers would see content that is relevant to their status.
  • Create content for targeted experiences on the website to give customers a personalized experience. Create documentation on the guidelines and the Do's and Don'ts for web content to support users at HO and at outstations with the use of our CMS (Adobe Experience Manager).
  • Conduct webinars and training sessions to brief team members on the steps to carry out key tasks using AEM.
  • Monitor front end and back end and report any bugs to the technical teams to be addressed based on severity.
  • Responsible for a quality assurance of produced content which includes proofreading and checking written as well as other forms of content for clarity and to ensure compliance with brand communication guidelines.

Be part of an extraordinary story
Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make.

You'll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience.

You have the chance to be a part of our future, and build the life you want while being part of an international community.

Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what's never been done before.

Together, everything is possible.

Qualifications - External

About You
We are looking for a passionate and experienced professional to join the Digital Enablement team.

  • A bachelor's degree qualification.
  • 4+ years of jobrelated experience
  • Experience with AEM (Adobe Experience Manager) or similar is essential.
  • Demonstrate high levels of communication skills
  • Demonstrate ability to stay current with the technology trends
  • Ability to communicate and work towards delivering project deadlines
  • Demonstrate core understanding of eCommerce, digital environment and customer touchpoints.

About Qatar Airways Group
Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We've grown fast, broken records and set trends that others follow. We don't slow down by the fear of failure. Instead, we dare to achieve what's never been done before.


So whether you're creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story.

A story of spectacular growth and determination.

Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.

**How to Apply

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