UX Research Specialist

6 days ago

Doha, Baladīyat ad Dawḩah, Qatar lxbfYeaa Full time

About the role

You will be working within a digital optimization unit. The UX Research Specialist will play a pivotal role in conducting qualitative and quantitative research to understand and improve the user experience across all Qatar Airways' digital channels and touch points (Qatarairways.com, App). Collaborating with the Design teams, they will be responsible for designing and executing research studies, gathering market and customer insights on user trends and behaviors, and providing actionable recommendations to enhance the digital user experience as well as acting as a conduit between Optimization, UX, and Product areas.

Other key responsibilities are:

  • Designing and executing qualitative research studies, such as user interviews, usability testing, and ethnographic research with pain points and satisfaction levels, to gain deep insights into user needs, behaviors, and preferences on Qatarairways.com, the Qatar Airways mobile app, and other digital channels.
  • Collaborating with product managers, UX/UI designers, and other stakeholders to identify research objectives and define appropriate methodologies to address key UX-related questions and challenges.
  • Effectively communicating research findings, insights, and recommendations to product managers and other relevant stakeholders including the senior leadership team through clear and compelling reports, presentations, and other means of communication.
  • Analyzing qualitative data collected from research studies, employing rigorous methods such as thematic analysis, affinity diagramming, and persona development, to uncover meaningful patterns, insights, and opportunities for improving the digital user experience.
  • Collaborating with UX and UI designers, as well as research teams, to translate research findings into actionable recommendations for content and functionality enhancements.
  • Working with the line manager to create and maintain a source of truth repository of research.
  • Working closely with cross-functional teams to incorporate user feedback to ensure user-centric requirements are integrated into the design and iterate on designs, driving continuous improvement of the digital user experience.
  • Continuously monitoring and benchmarking UX and content practices against leaders in the travel and hospitality industry, identifying best practices and innovative approaches to inform research/testing strategies and methodologies, and proactively applying insights and techniques.
  • Analyzing and synthesizing data through Experience Research and User Testing tools such as Userlytics, User Zoom, TryMyUl, and Quantum metric to deliver easy-read reports with actionable insights to product managers and relevant stakeholders.
  • Performing other department duties related to his/her position as directed by the Head of the Department.

Be part of an extraordinary story

Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You'll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future and build the life you want while being part of an international community.

Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what's never been done before.

Together, everything is possible.

Qualifications

About You

We are looking for a passionate and experienced professional to join the Digital Enablement Team.

  • Previous work experience in a digital optimization or user experience role within a fast-paced, cross-functional team environment.
  • Hands-on experience with UX Research methodologies and experience in research platforms such as Userlytics, User Zoom, and TryMyUl.
  • Experience with data analytics tools such as Adobe Analytics and Google Analytics.
  • Ability to turn raw and complex data into easy-to-read actionable insights. Excellent communication skills.
  • High command of English written and spoken language.
  • Stakeholder management: ability to work with cross-functional teams and manage expectations both with peers and management.
  • Strategic collaboration: Ability to collaborate effectively with stakeholders and act as a strategic partner.
  • Presentation & Storytelling skills: ability to lead presentations and effectively translate data into actionable plans.
  • Workshop facilitation and coaching skills: ability to coach and train all levels of employees on subject expert knowledge.
  • Qualitative and quantitative analytics skills: Ability to consolidate and analyze data from multiple sources, critical and strategic thinker with a focus on user-centric design.

About Qatar Airways Group

Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We've grown fast, broken records, and set trends that others follow. We don't slow down by the fear of failure. Instead, we dare to achieve what's never been done before.

So whether you're creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.

How to Apply

If you are interested in submitting your application and feel you are a good fit for this role, please complete our application form and upload your CV for our review and consideration.

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