Digital Editorial Specialist
6 months ago
Key Accountabilities:
Role Purpose
The Digital Editorial Specialist is responsible for writing content for QM’s digital products in English. This role works closely with the Arabic editorial team and the Content Planning team to plan and coordinate digital content development and delivery and will research (if necessary), write, and edit material that will be published within QM’s various websites and other digital channels as needed. The role fulfils a critical function in ensuring QM’s digital offer is engaging, informative, and inspiring for its target audiences and that it is tailored for digital consumption and aligned with QM’s quality and editorial standards.
KEY ACCOUNTABILITIES
- Researches, plans, produces, and publishes engaging new content for QM’s digital outputs as necessary that engage and inspire audiences.
- Liaises with stakeholders and in-house team members to decide on new content requirements.
- Develops new copy in alignment with the Digital Experience Content Strategy, using appropriate SEO and English editorial standards.
- Checks content for accuracy and/or liaises with content suppliers for fact-checking, updates, and approvals.
- Oversees layouts (images, graphics, videos, and artwork) to ensure optimum presentation of the content within digital content management systems/templates.
- Collaborates with professionals (e.g., web designers, marketing, photographers/videographers) to improve article presentation.
- Ensures published content remains up to date across digital outputs.
- De-publishes content as required using appropriate platform CMS.
- Maintains English editorial guidelines, including SEO terms.
- Ensures content complies with copyright and privacy regulations.
- Keeps track of developments in digital content best practice and in audience consumption behaviors.
Qualifications/Requirements:
Necessary knowledge to be able to do the job.
- Excellent writing and communication skills in English.
- Expert editing skills with a demonstrable portfolio of published work that highlights creativity and precision.
- Hands-on experience with MS Office and other industry standard desktop publishing tools.
- Familiarity with search engine optimization (SEO).
- Familiarity with content management systems including drafting, approvals, publishing, and de-publishing stages.
- Attention to detail and concern for clarity and accuracy.
- Ability to effectively communicate and engage non-specialist audiences via digital channels.
- Ability to use analytics data and audience insights/feedback to improve and enhance content to increase engagement and impact.
Essential
- 5+ years of professional experience.
- Proven work experience as a creative digital/web editor, preferably within culture, heritage, the arts, or media.
- Experience with content production for a large-scale website with fast turn-around requirements.
- Experience with diverse content development — including writing compelling short, medium, and long-form texts, copy-editing, and proof-reading with a high degree of accuracy and aligning to brand and editorial guidelines.
Desirable:
- Experience writing scripts for multimedia outputs including audio and video.
- Experience producing content for multilingual audiences.
Personal Specifications:
- A creative mind and a natural storyteller.
- Highly organized and detail-oriented, taking pride in the quality and consistency of the work.
- Capable of managing conflicting/urgent requirements to meet deadlines.
- Able to remain calm under pressure, proactive and solution-orientated and to be an effective team member.
- A clear and confident communicator with the ability to liaise effectively between production staff and content owners/stakeholders.
- Able to write independently and as part of a team.
Education, Experience, and certification requirements
- BA/BSc in Journalism, Communications, Interpretation, or related field.
- 9 years of experience required.
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