Senior Officer Business

2 weeks ago

Doha, Qatar Qatar National Bank Full time

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Job Purpose Summary

The incumbent is primarily responsible for assisting his Business & Segment Manager in developing the QNB First Proposition (Deposits, Wealth Management, Investments and Relationship Management practices) assigned to him and managing their implementation through the respective sales channels (QNB First / First Plus RMs, Call Centre, Branches, DSAs, e-channels etc.). Responsible for segmentation, on-boarding, upgrade/downgrade, enhancing value proposition and assess competitive landscape. Support the Product Managers with MIS and analysis of portfolio trends.

Essential Duties & Responsibilities by Dimensions

**Shareholder & Financial**:

- Assist in establishment of agreed sales budget for QNB First Balances for the assigned distribution network and continuously monitor the product performance through their achievements.
- Assist in development of new products/ enhance existing products to cater to focused customer bases to maximize market leadership in order to fulfil business objectives/ achieve assigned budget.
- Analyze portfolio behavior and trends (including competitor initiatives) to formulate retention strategies to minimize attrition and thereby help grow the QNB First portfolio.

**Customer (Internal & External)**:

- Analyse the market for the products assigned to gauge customer preferences and ensure that products launched are in line with customer needs.
- Build and maintain strong and effective relationship with all other related units to achieve the Group’s goals/ objectives with respect to retail assets products.
- Build and maintain strong and effective business relationships with the bank partners, with support from Corporate Banking for certain companies, to support product activities.
- Develop customer communication plan across all delivery channels
- Ensure all branch staff and merchandise is up to date with segment products and offerings
- Responsible to build MIS reporting and analytics for management team

**Internal (Processes, Products, Regulatory)**:

- Assist in the review, refinement, development and launch of new products and services to maximize market share, revenues and profits in QNB First segment.
- Ensure processes are in place for launch of new products, including the smooth launch of the same, and that the same are in compliance with the applicable internal policies/ procedures and external regulations, including but not limited to pertinent legal requirements, as applicable.
- Assist in the management of the assigned products in terms of marketing, roll-out, sales and overall performance.
- Compile and present relevant MIS on periodic basis for the Product Manager to whom he reports.

**Learning & Knowledge**:

- Possess good knowledge of the customer segment, products assigned and the related risks.
- Assist in developing all training material and in organizing and conducting training all front-end and sales channels viz. QNB First / First Plus RMs, CSOs, Call Centre, branches and DSAs about the features/ characteristics of the products developed/ enhanced to promote product awareness amongst staff.

**Legal, Regulatory, and Risk Framework Responsibilities**:

- Comply with all applicable legal, regulatory and internal compliance requirements including, but not limited to, Group Compliance Policies and Procedures (AML & CTF, Sanctions Policy, Data Protection Policy, Fraud Control Policy, Whistle Blowing Policy, Conflict of Interest and Insider Dealing Policy).
- Understand and effectively perform your role under the Three Lines of Defense principle to identify measure, monitor, manage and report risks.
- Ensure systematic good outcomes for clients in accordance with Conduct Risk policy.
- Support the framework of RCSA, KRI, Incident reporting and remediation, as appropriate, in accordance with the Operational Risk Management requirements.
- Maintain appropriate knowledge to ensure full qualification to undertake the role.
- Complete all mandatory training provided by the Bank, attain, and maintain the required levels of competence.
- Attend mandatory (internal and external) seminars as instructed by the Bank.

**Qualifications**:
**Education & Experience Requirements**:

- At least 4 years’ banking experience in product development and/or branch exposure.
- Bachelor’s degree.

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