Ecommerce & Digital Marketing Specialist - Waldorf

3 months ago

Doha, Qatar Hilton Full time

eCommerce & Digital Marketing Specialist - Waldorf Astoria Lusail Doha

The eCommerce & Digital Marketing Specialist will be responsible in assisting the Director of Marketing with all marketing planning & execution strategies through owners and third party electronic channels & social media (including but not limited to: multi-lingual global sites, OTAs, meta search sites, search engines, and other vehicles). This role will work to increase revenue, grow market share and create a compelling experience that steers customers towards booking on our direct online property channels.

**What will I be doing?**

Oversees all eCommerce & Digital Marketing planning & execution strategies for the hotel. Responsible for the development, management, and execution of all aspects of the eCommerce & Digital strategies (including Marketing Budgets, Social Media, Websites, Digital Advertising, etc.) that engages current and would-be customers with targeted messaging that's relevant, on-brand, and genuinely engaging; in order to achieve budget, increase revenues, and market share targets.

Specifically, you will be responsible for performing the following tasks to the highest standards:

- Develops strategic digital marketing & ecommerce plans and establishes annual budgets along with DOM & CD. Marketing plans will be annual, monthly and by segment of deployment inclusive of cost, deployment strategies through the review of competitive data, demand analysis and market mix management.
- Creates, manages and implements digital plans and programs, both short and long term, to increase revenues, awareness, and expansion of property services. Works with on-property and regional teams to build awareness and execute campaigns throughout media & digital platforms.
- Leads external suppliers on the execution of digital, SEO & eCommerce plans to drive commercial performance, alignment with objectives of the business across all departments
- Manages strategic direction on digital & ecommerce related areas.
- Monitors SEO, identifies opportunities and is responsible for development of strategy
- Manages Social Media platforms, reputation & campaigns
- Interacts with guests to obtain feedback; effectively responds to and handles guest communication across platforms.
- Participates in the development of content strategy, websites, visual assets and arranges photo & video shoots as needed/appropriate.

**What are we looking for?**

Innovative, action oriented individual able to identify and implement results-oriented ecommerce & digital strategies for the hotel.

It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:

- Knowledge of the local market
- Arabic language

**What will it be like to work for Hilton?**

The future of hospitality is bright at Hilton: a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more than 100-year history. Hilton is proud to have an award-winning workplace culture, and we are consistently named among one of the World's Best Workplaces.

We support the mental and physical wellbeing of all Team Members, so they can Thrive, thanks to innovative programs and benefits such as workplace flexibility, career growth and development, and our
**Go Hilton Team Member Travel**
discount program. Hilton prioritizes understanding and integrating our Team Members' unique perspectives and voices-along with those of our Guests, Owners, Suppliers, and Partners-to cultivate a diverse and inclusive environment for all. Check out the Hilton Careers blog and Instagram to learn more about what it's like to be on Team Hilton

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