Digital Marketing Expert for E-commerce

4 weeks ago


Doha, Qatar eCommerce Store Qatar Full time

**Key Responsibilities**:

- **SEO**:

- Develop and implement effective SEO strategies to increase organic traffic and search engine rankings.
- Conduct keyword research and optimize website content.
- Monitor and analyze website performance using SEO tools.
- **PPC Advertising**:

- Create, manage, and optimize PPC campaigns on Google Ads, Facebook Ads, Instagram Ads, Snapchat Ads, and TikTok Ads.
- Conduct A/B testing and optimize ad copy, targeting, and bidding strategies.
- Analyze campaign performance and provide actionable insights to improve ROI.
- **Content Marketing**:

- Collaborate with the content team to create engaging and relevant content for various platforms.
- Ensure all content aligns with our brand voice and marketing objectives.
- **Analytics and Reporting**:

- Track and analyze key performance metrics for all digital marketing channels.
- Generate regular reports and present findings to the management team.
- Use data-driven insights to adjust and improve marketing strategies.
- **Market Research**:

- Conduct market research and competitor analysis to identify trends and opportunities.
- Stay up-to-date with the latest digital marketing trends and best practices.

**Qualifications**:

- Minimum 5 Years Proven experience as a Digital Marketing Expert, preferably in the e-commerce sector.
- Expertise in SEO, Google Ads, Facebook Ads, Instagram Ads, Snapchat Ads, and TikTok Ads.
- Strong analytical skills and experience with tools such as Google Analytics, SEMrush, Ahrefs, etc.
- Excellent communication and project management skills.
- Ability to work independently and as part of a team.
- Relevant certifications (e.g., Google Ads Certification, Facebook Blueprint) are a plus.

**Preferred Qualifications**:

- Experience with marketing automation tools and CRM systems.
- Familiarity with web design and development principles.
- Creative thinking and problem-solving skills

**Job Types**: Full-time, Part-time, Contract


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