Marketing Manager
2 months ago
Objectives of this Role:
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across various channels and segments.
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Create and conduct analytics reporting across multiple platforms to extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations.
**Responsibilities**:
- Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
- Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring alignment of communications and messaging.
- Manage content and updates for customer and internal touchpoints, establish budget guidelines, participate in events, document business processes, and provide sales support.
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate qualified leads.
- Assess the effectiveness and impact of current marketing initiatives through tracking and analysis, optimizing strategies accordingly.
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
Required Skills and Qualifications:
- Proven success in developing marketing plans and campaigns.
- Excellent written and verbal communication skills.
- Strong project management, multitasking, and decision-making abilities.
- Metrics-driven marketing mindset with a creative outlook.
- Experience with marketing automation and CRM tools.
Preferred Skills and Qualifications:
- Bachelor’s degree (or equivalent) in marketing, business, or a related field.
- Proficiency in online marketing and social media strategy.
- Willingness to travel.
- Established contacts in media.
**Job Types**: Full-time, Permanent
Pay: QAR8,000.00 - QAR12,000.00 per month
Application Question(s):
- Notice Period
**Experience**:
- Marketing: 3 years (required)
Application Deadline: 31/10/2024
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