Digital Transformation Marketing Leader

3 days ago


Doha, Baladīyat ad Dawḩah, Qatar Agoda Full time

About Us

Agoda is a leading online travel booking platform that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more. Our team of 7,100+ employees representing 95+ nationalities in 27 markets fosters a work environment rich in diversity, creativity, and collaboration.

We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.

The Opportunity

The B2B Marketing team at Agoda is seeking a visionary B2B Marketing Strategist to lead and overhaul our content strategy efforts. The ideal candidate will play a pivotal role in defining and executing our product marketing strategy, ensuring that our products resonate with our target audience and achieve market success.

Key Responsibilities

  • Develop and implement a comprehensive product marketing strategy that engages B2B audiences, elevates brand awareness, and delivers tangible business results across multiple business units.
  • Craft compelling product messaging that differentiates our products in the market.
  • Project manage cross-functional initiatives to ensure alignment and effective communication among all stakeholders.
  • Analyze product and channel performance metrics to refine marketing strategies and enhance product offerings.
  • Enhance sales materials and strategy by designing and executing go-to-market plans for product launches.
  • Conduct market research to identify partner needs and market trends.

Requirements

  • A minimum of 4 years of experience in product marketing, strategy, content marketing, or related roles preferably in the tech industry.
  • Strong analytical skills with the ability to analyze data (SQL knowledge is a strong plus).
  • Innovative problem-solving skills to tackle complex challenges in a non-linear fashion.
  • Exceptional writing and verbal communication abilities, with proficiency in creating impactful presentations.
  • Proven experience in developing content that aligns with business objectives and enhances brand narrative.


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