Marketing Manager for E-commerce Platforms
7 days ago
About Us
Soonu strives to radically transform how people live by leveraging technology to connect them with endless possibilities. Our mission is to propel the region and its community through innovation and technology, envisioning a global expansion that surpasses norms and limitations.
Key Responsibilities
- Execute against a promotional & value strategy, working with merchant partners to drive value for our customers.
- Collaborate with the in-house social media & influencer team to build activity to support campaigns.
- Design and implement a Go-to-Market (Marketing) Strategy including brand positioning, communication strategy, in-app promotions, promotional strategy, consumer targeting, etc.
- Leverage market data, customer segmentation, competition mapping, and value proposition, together with stakeholders.
Necessary Qualifications
- 5+ years experience in a Marketing role.
- Degree in advertising, marketing, or a similar field.
- 360-degree marketing across the full mix in a B2C environment - online/offline, digital/traditional, direct marketing, brand building/direct.
- Strong organizational & project management skills.
- Experience using various analytic platforms: Amplitude, Tableau, and Power BI.
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