Senior Marketing Manager APAC

1 month ago


Baladīyat az Zaāyin, Qatar Circle Full time
About Circle

Circle is a financial technology company at the forefront of the emerging internet of money, where value can flow freely and efficiently across borders.

We're building a new internet layer that enables fast, secure, and low-cost transactions, opening up new possibilities for payments, commerce, and markets that can help raise global economic prosperity and enhance inclusion.

Our infrastructure, including USDC, a blockchain-based dollar, helps businesses, institutions, and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology.

Job Summary

We're seeking a Senior Partner Marketing Manager to play a key role in our partner-centric go-to-market strategy in APAC.

This role will align with our Distribution Partners, which include companies like Web3 and Web2 Wallets, Neobanks, Fintech Applications, Investment Platforms, Remittance and Cross-Border Payments Platforms, and NGOs.

The successful candidate will be a member of a cross-functional team responsible for the activation, growth, and success of partner engagements.

Key Responsibilities
  • Act as the key marketing partner in large-scale, enterprise partnership engagements in APAC.
  • Implement co-marketing campaigns with partners to drive growth of the USDC.
  • Collaborate with partner marketing teams to develop growth hypotheses and campaign plans.
  • Build and handle partner marketing content, including blog posts, case studies, and social media campaigns.
  • Develop educational resources for our partners, including framework and process docs, and product overview materials.
What You'll Work On

This role will focus on developing co-marketing campaigns and consulting our partners on how to best market Circle products to their customers.

You will directly collaborate with each partner on marketing strategy, content development, PR and comms, product messaging and positioning, and campaign performance data and reporting.

This is a pivotal role within our go-to-market team that will contribute to key growth objectives including global issuance and utilization of USDC.



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