E-Commerce Data Insights Specialist

1 week ago


Doha, Baladīyat ad Dawḩah, Qatar Starlink ME Full time

The E-Commerce Pricing and Data Analyst is a crucial role at Starlink ME, responsible for driving business growth through data-driven pricing strategies. This involves analyzing market trends, competitive pricing, and sales performance to inform decisions that maximize profitability.

Responsibilities
  • Develop and implement comprehensive e-commerce strategies to increase online traffic, conversion rates, and overall sales.
  • Analyze sales performance, identify opportunities for pricing adjustments, and ensure products are competitively priced while maximizing profitability.
  • Collaborate with marketing and sales teams to implement strategies that enhance revenue and improve customer experience.
eCommerce Strategy Development
  1. Create and execute an e-commerce strategy aligned with business objectives, focusing on increasing online traffic and conversion rates.
  2. Explore new business opportunities, partnerships, and market trends to drive growth.
Platform Management
  1. Ensure the daily operations of the e-commerce platform (website and app) are functional, user-friendly, and aligned with the brand's image.
  2. Work closely with IT and development teams to manage updates, troubleshoot issues, and implement new features.
Customer Experience
  1. Optimize the user journey from browsing to checkout, ensuring a smooth and engaging customer experience.
  2. Manage product reviews, feedback, and customer inquiries related to online purchases to improve satisfaction.
Digital Marketing Integration
  1. Coordinate with Digital Marketing to align e-commerce activities with broader online marketing campaigns.
  2. Manage promotions and online sales campaigns, such as discount codes, flash sales, and holiday promotions.
Data Analysis & Reporting
  1. Analyze e-commerce performance metrics, including traffic, conversion rates, average order value, and customer retention.
  2. Prepare regular reports on sales performance and marketing campaign effectiveness.
Budget Management
  1. Develop and manage the e-commerce budget to ensure cost-effective strategies maximize ROI.
  2. Oversee pricing strategies for online products, considering competitors and market demand.


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