General Manager Fmcg

Responsibilities:
- Direct and coordinate activities of Distribution Center.
- Review bills of lading for incoming merchandise and Retail Store demands in order to plan work

activities.- Establish operational procedures for verification of incoming and outgoing shipments, handling

and disposition of merchandise, and maintaining inventory.- Coordinate activities of sales, record control, Stock taking and purchasing departments to ensure

availability of merchandise.(Professional Hair Care products).- Able to establish excellent rapport and network with owner/manager of premium category Salon

and parlors of the business area- Analyze business trends and customer competitive activity to optimize the brand’s offerings and

Brand Equity.
- Target, profile, and work to convert key prospective salons and spas, Regional Chain Salons
- into customers- Strategically and tactically manage key joint business planning priorities and develop a

positive business relationship with salons, chains and distributor partner.- Coordinate sell-through plans
- Deliver new initiatives and promotions to maximize street sales, focused on maximized sell

in and sell through- Accurately report and forecast the business which would include monthly sales, promotions,

and initiatives.- Work directly with Director & cross-functional internal resources to plan and execute

strategic plans with excellence- Maintain and effectively use all budgets
- Review monthly sales and inventory data, seeking out opportunities to create sell through

specific programs- Carefully monitor controllable expenses; detect deviations and take corrective actions.
- Monitor the funds ensuring compliance with company policies.
- Organize, co-ordinate and supervise inventory records and verify accuracy of data.
- Responsible for the development, execution and performance of business strategies for

revenue generation and market share growth- Spearhead all expansion plans, including new store openings and franchise plans
- Protecting company assets and minimizing loss according to store standards and operating

procedures, including workplace safety, inventory control and loss prevention- Analyze current client list, store distribution, Beauty Advisor resources, client margin

structures, assortments and make recommendations to improve current situation and build
- the future of the brand with a long-term vision.
- Brand Management- Initiating and maintaining continuous evaluation of market data and information related to

the market including competitive brands information and monitor brand performance vs.
- direct competitive brands.- Develop and recommend marketing and/or launch plans/strategies for assigned brands,

including plans to correct shortfalls from planned results e.g., trade/consumer
- promotions/incentives- Liaison with principals/suppliers of brands assigned, plan and implement marketing

platform, e.g., brand position, product forecast, merchandise flow, formalization of
- purchase orders. Keep detailed sales and stock reports etc.- Ensure the good rotation of products by implementing brand guidelines.
- Making sure that branding is consistent across advertising and campaigns so that brand

remains recognizable, up to date and exciting to customers.
- Marketing- Work closely with Head of Marketing to elevate the brand.
- Ability to drive performance of the business through development of sound marketing

strategies and tactical online and offline.- Ensure zero negative PR and drive positive PR
- Keeping abreast with the market trends, needs and best practices and creating innovative

ways of improving business competitiveness- Create strong internal communications plan and strategies.

Human Resource and Management Duties- Providing leadership and motivation to your team and develop growth strategy.
- Be involved in the recruitment, appraisal process, mentoring and performance management of the

team
- Finance- Accountable for by working closely with Head of Finance to create and manage annual

budgets, P&L, balance sheet and cashflow of the business.
- Management- Encourage and create an environment that promotes innovative thinking and practices
- Responsible for bringing various departments together to drive results
- Strong and consistent reporting of key business performance results to the management
- Strong communicator with the ability to lead the team to execute
- Mature, impartial yet compassionate leader
- Resourceful in bringing in different elements together during challenging situations

Experience Required:

- Minimum 10 years’ experience in similar domain.

**Company Profile**: