Digital Marketing Specialist
3 days ago
**Job Brief**:
**Responsibilities**:
- Design, build, and maintain our social media presence across various platforms.
- Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights and optimize spend and performance based on the data.
- Brainstorm new and creative growth strategies through digital marketing.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experiences across multiple channels and customer touchpoints.
- Develop and manage the content calendar, ensuring content is timely, relevant, and engaging.
- Implement strategies to drive online traffic to the company website and improve website performance.
- Work on increasing website traffic and customer engagement by developing and executing SEO strategies.
**Job Requirements**:
- Proven experience as a Digital Marketing Specialist or in a similar role.
- Demonstrable experience in designing and managing successful digital marketing campaigns.
- Strong understanding of SEO, SEM, and PPC strategies.
- Experience with A/B testing and multivariate experiments.
- Proficiency in using digital marketing tools such as Google Analytics, Google Ads, HubSpot, etc.
- Up-to-date knowledge of the latest digital marketing trends and best practices.
- Ability to analyze campaign data and convert it into actionable strategies.
- Excellent understanding of social media platforms, including LinkedIn, Instagram, Facebook, and Twitter.
- Strong communication and collaboration skills.
- Bachelor's degree in Marketing, Business, or a related field is preferred.
- Certification in Google Analytics, Google Ads, or other relevant certifications is a plus.
Application Question(s):
- Are you currently in Doha?
- Do you hold a valid QID?
- Can you obtain an NOC?
- How many years of work experience do you have in a similar role?
- How much is your existing salary?
- What is your salary expectation?
- What is your availability to join?
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